TREND REPORTS
Clinique Puts a Trendy Twist on a Beloved Product : Personalization - Clinique iD
[Product]
2019/01/16 10:37
With Clinique iD, the beauty brand experiments with letting people customize its best-selling Dramatically Different moisturizer line.Clinique's new line of customizable Dramatically Different Moisturizing Lotions debuted last month.Clinique launched its signature product, Dramatically Different Moisturizing Lotion, way back in 1968, and it’s been one of the brand’s biggest sellers ever since...
More Americans are Using Ride-Hailing Apps
[Consumer]
2019/01/16 10:37
The share of Americans who use ride-hailing services has increased dramatically. Today, 36% of U.S. adults say they have ever used a ride-hailing service such as Uber or Lyft, according to a Pew Research Center survey conducted in fall 2018. By comparison, just 15% of Americans said they had used these services in late 2015, and one-third had never heard of ride-hailing before.Ride-hailing has...
B(r)and Together - Brands Launch Digital Communities Connecting Fans
[Business]
2019/01/16 10:37
Young consumers are looking for a greater sense of community both online and off as found in our recently released Home & Away Report and they're turning to brands to provide this. Lately, companies across various categories are meeting this desire by creating apps and online groups specifically for fans to connect around shared interests, including their passion for a specific brand.Starbu...
(Video) World's First Battery-Free Bluetooth Chip Pulls Power from the Air - Wiliot
[Tech]
2019/01/16 10:37
Amazon and Samsung are both investors, and a full release planned for 2020.Signs point to us eventually living in a world in which nearly everything around us is “smart.” Our clothes will send messages to our smartphones letting us know when they need washed, and our milk will order its own replacement as its expiration date nears.But before the Internet of Things can fully take hold, we need...
Evolution of the Wall Clock - The COZY
[Design]
2019/01/16 10:36
Designer Daeun Joung’s latest concept looks like nothing more than a three-dimensional piece of wall art… but it’s that and more. The sculptural design actually triples as a short throw projector and wireless speaker.Disguised as art on your wall, it frees up the surface real estate that most wireless speakers occupy. Working in tandem with the COZY app on your phone, the design can stream y...
(Infographic) Influencers Are Getting Brands More Sales Than Celebrities Are
[Consumer]
2019/01/16 10:36
22% of survey respondents purchased something because an influencer recommended it, compared with 12% because of a celebrity.Influencers have been a hot topic among marketers for years now, but using them has translated to more than just social engagement for brands, according to new data from consumer intelligence research platform CivicScience. In fact, 22 percent of respondents said they had...
(PDF) Capgemini - Retail Superstars : How Unleashing AI Offers a Multi-Billion Dollar Opportunity
[Business]
2019/01/15 12:07
A new study from the Capgemini Research Institute has dispelled some of the mystique around AI’s value to retail businesses and revealed a path to tangible growth opportunities. Capgemini calculates a $300 billion+ opportunity for those retail companies that are able to scale and expand the scope of their existing deployments. However, it is not straightforward – the report also found that ju...
Nissan Helps You See The Invisible with New Concept at CES
[Tech]
2019/01/15 12:07
The object of I2V is to help the driver stay aware of those things that are either out of sight or just on the edge of vision.Nissan has unveiled a concept that can "see the invisible" at CES 2019. The technology uses virtual reality, in-vehicle sensors, and connected car technologies to create a virtual world around the visible world for the driver. Invisible-to-Visible (I2V) shows how VR can...
(PDF) BCG - The Next Evolution in Fashion Marketing
[Business]
2019/01/15 12:07
E-commerce fashion sales are growing three times faster than sales at brick-and-mortar stores. More than 25% of fashion sales in Western Europe are expected to take place online by 2020—many on platforms, or websites where various fashion brands sell their wares—up from 20% today. In light of that growth, the marketing of fashion brands has migrated online as well.But while many fashion brand...
Bosch Announces Virtual Touchscreen on Every Surface for Smart Homes and IoT - BML100PI
[Tech]
2019/01/15 12:02
Bosch has unveiled the BML100PI module that can project a virtual touchscreen onto any surface.It looks like nothing in your house is safe from becoming "smart." Case in point: At CES this week Bosch has unveiled a device that could be fitted to furniture to plug regular old shelves into the Internet of Things. The BML100PI module (which could use a zippier name) projects a touchscreen onto she...
ThreeKit Raises $10M to Turn Static Images Into ‘3D Experiences’
[Investing]
2019/01/15 11:57
A picture’s worth a thousand words, but what about a three-dimensional rendering? Ask ThreeKit — it’s in the business of creating 3D renderings for clients such as Crate and Barrel, Steelcase, and CIROC. The Chicago startup’s product configuration and visualization platform enable brands to create interactive three-dimensional “experiences,” such as product tours and comparison tools. And...
The Fight for Device Relevance
[Business]
2019/01/15 11:56
Wearable devices have generated a devoted user base, but they still lag more mature device categories in overall sales. However, improving product functionality and network connectivity could support the broader market appeal. As competitors relentlessly pursue development, many consumer electronics makers are jostling to secure their own place in consumers’ minds (and hands).A key factor dete...
Emerging Trends & Future Opportunities
TRENDBIRD Premium Membership - Monthly / Quarterly / Annual Reports
TRENDBIRD Inc (What's the Next Big Thing ?) is a Global Market Sensing & Trend Research Service that Instantly Delivers Industry Expert Information on Emerging Trends & Future Business Opportunities from Around the World, Ahead of The Curve (800+ Clients)
* 주요 언론에 소개된 Trendbird 서비스
[매일경제] "글로벌 마켓 센싱 & 트렌드 리서치 서비스, Annual Trend Report 2024 발표"
[매일경제] "2022 트렌드 전망 보고서' 파괴적 혁신 기술과 글로벌 유망 비즈니스 총망라"
[동아일보] "트렌드버드, 기업 고객 위한 맞춤형 동영상 제작 서비스 제공"
[한국경제] "트렌드버드, 글로벌 유니콘 스타트업 및 트렌드 분석 영상 서비스"
[조선일보] "트렌드버드, 핵심 비즈니스 키워드 담은 2020 트렌드 전망 보고서 발간" https://biz.chosun.com/site/data/html_dir/2020/01/10/2020011002149.htm
[연합뉴스] "트렌드버드, 실리콘밸리 벤처캐피탈 투자 동향 및 유망 기업 분석 보고서 발행"
[한겨레] "미래 유망사업 발굴 ? 트렌드버드(TRENDBIRD)를 참고하세요",
* 기업 고객의 서비스 활용 방안 및 만족도 평가
삼성전자 기획실에서 12년간 Trendbird 자료들을 업무에 활용한 고객 리뷰
뉴스레터 전성시대 (feat. 내가 받아보던 뉴스레터들)
세계 최고의 트렌드 리서치: 트렌드버드_ 2022년 Trend Report
* 주요 언론에 소개된 TRENDBIRD의 기업 맞춤형 교육 동영상 서비스
- (동아일보) https://www.donga.com/news/article/all/20210121/105034236/2
- (조선비즈) https://biz.chosun.com/site/data/html_dir/2021/01/21/2021012102519.html
- (매일경제) https://www.mk.co.kr/news/business/view/2021/01/78896/
- (한국경제) https://www.hankyung.com/economy/article/202101216076a
- (머니투데이) http://mtview.php?no=2021012211302227151
- (뉴스1) https://www.news1.kr/articles/?4188469
- (디지털타임즈) http://www.dt.co.kr/contents.html?article_no=2021012002109923071012
1) Daily Trend Report
2) Monthly Trend Report : February. 2024 Edition - http://www.trendbird.biz/27190
6 - CORE FUNCTIONS
- NO.1 New Biz / Strategy / Business Model (329-Page) : 신사업, 전략, 비즈니스모델 트렌드
- NO.2 Emerging Tech / Patent / Science (163-Page) : 이머징 테크, 특허기술, 원천기술 트렌드
- NO.3 Economy / Investing / M&A_IPO (150-Page) : 거시경제, 투자동향, M&A, VC 트렌드
- NO.4 Design / Imagination / Future Concept (148-Page) : 디자인, 상상력, 미래컨셉 디자인 트렌드
- NO.5 Idea / New Product / Innovation (152-Page) : 아이디어, 신제품, 혁신제품 트렌드
- NO.6 Marketing / Advertising / Consumer (231-Page) : 마케팅, 광고, 컨슈머 동향 트렌드
6 - EMERGING INDUSTRIES
- NO.7 AI / Robot / Big-Data Trends (159-Page) : AI, 로봇, 빅데이터 트렌드
- NO.8 Commerce / Retail / Shopping Trends (184-Page) : 커머스, 리테일, 쇼핑 트렌드
- NO.9 Web / Mobile / Social Trends (197-Page) : 웹, 모바일, 소셜네트워크 트렌드
- NO.10 Auto / Mobility / Transportation Trends (130-Page) : 자동차, 모빌리티, 에너지 트렌드
- NO.11 Healthcare / Medical / Bio-Tech (131-Page) : 헬스케어, 의료기술, 바이오테크 트렌드
- NO.12 Luxury / Beauty / Fashion (135-Page) : 럭셔리, 뷰티, 패션 트렌드
5) Trend Database : Search "Artificial Intelligence" - http://www.trendbird.biz/search/artificial%20intelligence
