1. (PDF) Bain의 비저너리 CEO 가이드 - 파편화되는 기후 위기 대응 속 지속가능성 경영 전략기술·정책·소비자 수용성의 불균형: 지난 10년간 17조 달러가 투자되었으나 37개 핵심 기술 중 태양광, 배터리, EV만 성과를 거두는 등 기술·정책·행동 3대 관문의 정합성에 따라 성과가 극단적으로 파편화.건강과 결합된 소비자의 실용적 행동: 소비자의 83%가 지속가능 습관을 채택 중이며, 건강과 결합될 때 24%의 가격 프리미엄 지불 의사를 보여 명시적 기후 소구보다 건강·절약 등 실용적 가치와 결합("Sell the AND")하는 전략이 유효.AI와 아시아 중심의 시장 재편: 소비자의 68%가...

The global sustainability transition is not retreating, but it is becoming far more uneven. Bain & Company argues that the defining challenge for CEOs is no longer whether to invest in sustainability, but where progress will accelerate, where it will stall, and which transitions can create real competitive advantage.Over the past decade, around $17 trillion has been invested in sustainable technologies worldwide—about $4 trillion more than expected in 2015. Investment reached a record $2.4 trillion in 2025, yet outcomes have varied dram...

Aldi has created a jacket that transforms into a reusable shopping bag in 10 seconds, turning one of Britain’s most common supermarket mistakes into a piece of wearable brand merch.The idea comes from a familiar bit of consumer behaviour. New Aldi research found 46% of Brits regularly forget their shopping bags, while 85% have a “bag of bags” at home.Almost half buy another reusable carrier at least once a month after leaving theirs behind.Aldi’s solution is simple: wear the bag instead.The waterproof navy bomber has a funnel neck, large...

AI Awareness Is Rising—So Is Fear of Job Loss.As artificial intelligence becomes more visible in daily life, public opinion is developing a striking contradiction: people are becoming more familiar with AI, but that familiarity is not necessarily making them more optimistic about its economic impact.A new Pew Research Center study across 37 countries finds that in 34 of them, people are more likely to expect AI to reduce jobs than create them over the next 20 years. The research draws on surveys of 42,151 adults across 36 countries, supplem...

Nvidia is partnering with Einride as the Swedish autonomous-truck maker looks to boost its production to meet rising demand for driverless vehicles.Nvidia is partnering with Swedish autonomous-truck maker Einride to provide the compute platform and AI tools for its self-driving systems.Einride expects its vehicle demand to increase to between 1,500 and 2,000 vehicles by 2028, up from the hundreds of electric trucks it currently runs.Einride will build the next generation of its driver system on the Nvidia Hyperion platform to scale autonomou...

The next generation of computing presents mounting heat challenges with every new launch.As AI server racks become dramatically more powerful, traditional air cooling is approaching its practical limits. Beyond roughly 250 kW per rack, even hybrid liquid-air cooling becomes difficult to operate efficiently, pushing data centers toward near-total liquid heat capture and ultimately fanless server designs.With a conventional 70/30 liquid-to-air cooling split, a 250-kW rack still leaves 75 kW of heat for air cooling. Moving that much heat requir...

Amazon has evolved far beyond its origins as an online bookstore, building one of the world’s broadest technology and consumer ecosystems.A 2026 overview of the company’s brands, products and services illustrates how deeply Amazon now spans commerce, entertainment, cloud computing, health care, logistics, smart devices and private-label goods.At the center remains Amazon’s commerce platform, which includes Amazon.com, Marketplace, Prime, Buy with Prime, Amazon Business, Amazon Pay and specialized retail properties such as Zappos, Shopbop,...

Miele's latest dishwasher has smarts a-plenty, including a camera housed in the back of the door.It seems the public wants fewer cameras, not more, but that hasn’t stopped the large appliance industry. While a fridge or oven camera almost certainly presents less of a privacy risk than a Flock surveillance unit — hey, it’s right there in the name — one could argue they’ve gone overboard.Sensors and lenses have crept into nearly every other kitchen machine, met with a range of consumer sentiment. Smart ovens and connected refrigerators ar...

The artists behind the project call it “an essential that shouldn’t exist.”A new tote bag has a hidden feature: In a flood, it doubles as a life jacket. Most of the time, it’s an ordinary bag. But in an emergency, you can unfold it into a vest, slip it over your head, and tug a cord to inflate it.The conceptual product, designed by a collective of artists, points to the absurdity of adjusting to life with climate change. “The whole premise of this thing is, why the hell should this even exist?” says Phil Le Brun, one of the creators be...