1. Anthropic, 8만명의 사용자 인터뷰를 통한 AI 사용자 경험 고찰삶의 인프라로 진화하는 AI: 생산성 도구라는 좁은 프레임을 넘어 개인적 변화, 생활 관리, 시간의 자유 등 일상 전반을 지탱하는 필수 인프라로의 인식 확장.기대치와 실제 경험 사이의 가치 격차: 사용자는 지능적 파트너로서의 삶의 변화를 갈망하나, 현재 시장은 단순 작업 속도 향상과 기술 접근성 개선 단계에 머물러 있는 실행 간극 존재.신뢰성 및 통제...

Anthropic just published findings from 80,000+ qualitative interviews about how people experience AI. 159 countries. 70 languages. Likely the largest qualitative study ever conducted.AI Is Evolving From a Productivity Tool Into a Life InfrastructureAnthropic’s What 81,000 People Want from AI suggests that the next phase of the AI market may be shaped less by model benchmarks and more by how de...

Sephora has signed as an official partner of F1 Academy and the series’ official beauty retail partner for the 2026 season, extending its brand into motorsport through fan experiences, hospitality and driver backing. The global beauty retailer will activate at select race weekends with immersive Glam Bars and fan experiences designed to bring its in-store spirit to the track. It will also appe...

To create value from AI agents and humans working together, focus on redesigning entire domains, not just launching a few use cases. Here’s where to start.Real estate may be approaching a more consequential phase of AI adoption—one that shifts the technology from a productivity assistant into an operating model lever. In McKinsey’s report How Agentic AI Can Reshape Real Estate’s Operating M...

RunSybil, an AI cybersecurity startup that uses AI agents to automatically hack company software to find security weaknesses, has secured $40 million in venture capital funding. The round was led by Khosla Ventures, with participation from S32, the Anthology Fund from Anthropic and Menlo Ventures, Conviction and Elad Gil, along with angel investors including Nikesh Arora, Amit Agarwal, Jeff Dea...

To stay competitive, airlines need to appeal to AI—not just human users.Agentic artificial intelligence (AI) is reshaping the front end of travel, assisting travelers with flight discovery and research. Soon, agentic tools could help travelers book flights.We conducted two tests to determine whether online travel agencies (OTAs) and airline carriers are ready for agent-led research and booking...

While many tech billionaires are known for lavish homes, private islands or luxury yachts, one gaming executive has spent years quietly doing the opposite. Tim Sweeney, the founder and chief executive of Epic Games, has used a significant portion of his wealth to buy vast stretches of forest in North Carolina. His goal has not been development or profit, but protection. Over nearly two decades,...

Getting recommended by ChatGPT, Claude, Gemini and other AI chatbots is fast emerging as a competitive advantage for fashion brands. As AI reshapes discovery, which brands are being favoured by AI and why?Referral traffic from AI chatbots to fashion brands and retailers is growing fast, making AI-led discovery increasingly important for fashion marketing teams.We found AI recommends well-known...

.Most smartphones are designed to be impossible to put down. The screen faces up on every table, the display lights up for every notification, and the cost of checking it one more time is exactly zero. That’s not an accident. The hardware removes friction from compulsive use because removing friction is what makes these devices feel indispensable. The tinyBook Flip concept asks a different que...