TREND REPORTS
(PDF) BCG - IT Spending Pulse : AI Agents and GenAI Reshape Priorities
[Investing]
2025/04/25 09:10
As artificial intelligence evolves, IT budgets are keeping pace, with companies ratcheting up investments that drive growth—and squeezing mature categories to free the funding.AI and generative AI (GenAI), along with enabling technologies like cloud services and security, should see the largest spending increases in 2025. The biggest decreases will be in established areas such as systems and s...
Inside Adidas’ Running Strategy
[Business]
2025/04/25 09:09
The company’s new supershoe for elite runners, the Adizero Adios Pro Evo 2, has arrived, and with a revamped running portfolio, Adidas aims to get more casual runners in its sneakers, too.Two of the first three men across the finish line at the annual Boston Marathon this past Monday — Alphonce Simbu and CyBrian Kotut — wore the newly unveiled Adidas Adizero Adios Pro Evo 2, the second gener...
(Paper) Contemplative Wisdom for Superalignment
[Tech]
2025/04/25 09:08
As artificial intelligence (AI) improves, traditional alignment strategies may falter in the face of unpredictable self-improvement, hidden subgoals, and the sheer complexity of intelligent systems. Research proposes building intrinsic morality into AI systems through four principles from contemplative traditionsPrinciples include mindfulness, emptiness, non-duality, and boundless careTesting s...
Sparq Puts AI in the Driver’s Seat to Decode Car Diagnostics for Everyone
[Product]
2025/04/25 09:07
California-based startup Sparq aims to radically change how drivers interact with their vehicles. Its flagship product is a compact device that plugs into a car's OBD-II port, typically located near the driver's seat.Like existing OBD-II scanners, it retrieves a range of diagnostic data points. But while most of those tools cater to gearheads, Sparq makes a vehicle's data easy for anyone to und...
HIRO Technologies Launches World’s First Fungi-Powered MycoDigestible Diapers
[Product]
2025/04/25 09:06
When Johnson & Johnson launched the first disposable diaper in 1948, it revolutionized modern parenting. But it also, unwittingly, created an environmental disaster.Diapers are largely made of plastic, which does not biodegrade, but breaks into microplastics that pollute our waterways and end up in our food chain. And yet, more than 300,000 diapers are thrown out every minute, bound for lan...
(Infographic) 50 Top Influencers by Industry
[Business]
2025/04/25 09:05
The team at LLC Attorney shows us the wide world of social media influencing with a new study displaying the 50 top influencers in a range of industries. The graphic highlights how vast the influencer role has become.In addition to a colorful graphic showing off the leaders in their respective industries, there is details informing us how many followers each influencer has. Some of the top infl...
New British Army Robotic Mine Plough Aims to Better Shield Soldiers from Danger
[Tech]
2025/04/25 09:04
The British Army is testing a new device called the WEEVIL that turns any compatible armored vehicle into a robotic mine-clearing machine that can autonomously plow a minefield into a dirt road while the crew is miles away – and it looks mean doing it.With the present geopolitical situation and the Russian invasion of Ukraine, landmines are making a very unpleasant comeback. Because modern tac...
Dubai Intros 'Smart' Perfume Vending Machines - The Smart Vendor
[Product]
2025/04/25 09:03
Dubai Is Home To What’s Touted To Be The First Smart Perfume Vending Machine. The Smart Vendor LLC is a Dubai-based leader, and it offers cutting-edge perfume vending machines that you can spot in the city.Dubai has many exciting things for people. However, were you aware that it’s also home to what’s said to be the world’s first luxurious perfume mending machine? Well, that’s true! The Sm...
Daily Report : (PDF) IAB/PwC Internet Advertising Revenue Report : Full Year 2024
[Daily Report]
2025/04/24 09:11
1. IAB/Pwc 보고서: 美 디지털 광고 14.9% 성장… AI·크리에이터·커머스 미디어가 주도 사상 최대 매출 달성: 2024년 미국 디지털 광고 시장은 총 2,586억 달러 규모로 전년 대비 14.9% 증가하며 2021년 이후 최대 성장세 기록. 경제 불확실성과 지정학적 긴장에도 불구하고, 영상, 오디오, 소셜, 커머스 미디어의 성장으로 역동적인 회복력 보여줌. 영상 및 팟캐스트 광고 급성장: 디지털 영상은 전체 광고의 24%를 차지하며...
