Daily Report : 장수(Longevity)가 새로운 럭셔리 신분의 상징으로 부상
1. 롱제비티(Longevity)가 정의하는 새로운 럭셔리의 가치신분 상징으로서의 건강 수명(Healthspan): 명품 가방이나 슈퍼카 등 물질적 소유를 넘어서, 높은...
Why Longevity is the Ultimate New Luxury ?
A massive paradigm shift is quietly transforming the global consumer economy. As highlighted at a recent VOGUE Longevity webinar, the cultural conv...
AI Is Creating New Trust Problems Between Colleagues
The lack of clear rules and norms is breeding distrust among co-workers. Here’s how companies can help.Generative AI is creating a trust problem i...
(PDF) BCG - Cybersecurity Budgets Are Growing Fast. AI Threats Are...
AI is simultaneously creating new vulnerabilities, enabling new threats, and powering new cybersecurity tools.BCG’s latest survey of cybersecurity...
In-Wheel Electric Motors Boost Stealth And Performance of Infantry...
The ESOX Group is advancing the concept of a robotic army mule with its X2 uncrewed ground vehicle (UGV) by simplifying its design, placing electri...
Americans Without College Degrees Are Having One of the Best Job Ma...
Unemployment among younger workers who didn’t go to college has rarely been lower in recent decades. It is the opposite story for college gradsA B...
Who Actually Makes Your iPhone ?
An iPhone brings together technology and expertise from across the world from design and engineering in the USA to advanced semiconductors in Taiwa...
A Designer turned Xiaomi’s Logo Into A Multi-Utility Vehicle Concept
Side profile of the Xiaomi Horizon concept MPV in blue-to-lavender paint, parked on a white platform above still water.You know that little rounded...
Sportspeople Now Influence Shoppers More Than Traditional Celebriti...
The personalities with the biggest audiences are no longer necessarily the most persuasive, BoF Insights found in a recent report.Consumers trust f...
Daily Report : 프리미엄 피트니스 브랜드 Equinox의 웰니스 호스피탈리...
1. 프리미엄 피트니스 브랜드 Equinox의 웰니스 호스피탈리티 확장 전략홍해 메가프로젝트 내 웰니스 거점 구축: 프리미엄 피트니스 브랜드 Equinox가 사우디...
Equinox Opens High-Performance Wellness Resort
Equinox Hotels Opens AMAALA Resort.What’s happening: The premium fitness operator opened a luxury resort on Saudi Arabian’s Red Sea coast, with b...
(PDF) Mckinsey - Where AI Agents Pay Off : A Practical Guide to the...
AI Agents Can Cut Costs Dramatically—but Only When the Workflow Economics Work.As companies accelerate agentic AI adoption, many are discovering t...
America’s Fast-Food Chains Are Making a Big Pivot—Back to Humans
McDonald’s and Burger King boost training to improve hospitality; ‘Our restaurants seem rushed, impersonal, sterile’.Fast-food chains are boosti...
iPhone Duo Breaks New Ground in Terms of Pricing
Apple’s big fall event on Wednesday followed a familiar script: After a cinematic intro (shot on iPhone of course), freshly crowned CEO John Ternu...
(Paper) AI Designed a Drug That Could Reverse Aging. Early Clinical...
Researchers found the new anti-aging drug reduced participants’ biological age, measured by ‘aging clocks,’ 100% of the time.Artificial intellig...
(PDF) BCG - What Back-to-School Tells Retailers About the Seasons A...
Back-to-School Shopping Reveals How Consumers Will Spend This Holiday Season.Back-to-school shopping is emerging as an early warning signal for ret...
Positron Valued at $5 Billion in New Funding as Demand for AI Chips...
NEA, Atreides and Jim Clark are among investors putting $875 million into firm making chips designed for fast running of AI models.Positron, an art...
AG1 Puts Creatine’s Airport Problem Straight Into The Tray
AG1 has turned the awkward optics of travelling with loose creatine powder into an airport OOH campaign for AG1 Pro, placing ads inside security tr...
Daily Report : (PDF) McKinsey - 2026 글로벌 농가 인사이트: 농업 생...
1. (PDF) McKinsey - 2026 글로벌 농가 인사이트: 농업 생성형 AI 확산과 지출 축소농가 수익성 악화에 따른 지출 축소: 농산물 가격 하락과 원가 상승으로...
(PDF) Mckinsey - Global Farmer Insights 2026
Farmers Turn Cautious on Spending as Gen AI Gains Ground in Agriculture.Farmers around the world are becoming more selective about where they inves...
Dior Pushes ‘Haute Wellness’ Strategy
Dior is expanding beyond traditional beauty and spa treatments into high-end wellness, developing upgraded spas, bespoke retreats, fitness programm...
AI Is Disrupting Software Companies—But Not As Fast As Many Feared
Even as their shares got pummeled, companies like Salesforce, Workday show financial strength.Not too long ago, Salesforce and other corporate-soft...
System Raises $20M in Funding to Become the Trusted, Peptide-Native...
System is positioned to become the go-to player in the $163B peptide market still searching for a leader as the FDA expands access to regulated com...
The Growing Proof That Autonomous Cars Save Lives
Self-Driving Tech Could Prevent 580,000 Deaths Every Year.Growing research suggests that autonomous vehicles (AVs) crash significantly less often t...
Ad Firms Threatened by AI and Tight Budgets Expect Brighter 2027
The S&P 500 media index is set to be the worst-performing sector in 2026 in terms of earnings growth, while the Stoxx Europe 600 media and ente...
Philip Morris Expands Zyn Nicotine Pouch Lineup, Adds More Pouches...
Zyn is the most popular brand in a growing market for oral nicotine pouches.Philip Morris International is expanding its Zyn nicotine pouch lineup...
China’s Regulators Take Aim at ‘AI Boyfriends’
In July, Chinese social media was filled with people mourning AI companions they were about to lose. Users described generative AI chatbots as frie...
Daily Report : BCG - 웰니스 시장의 고성장과 액티브웨어 브랜드의 새...
1. BCG - 웰니스 시장의 고성장과 액티브웨어 브랜드의 새로운 확장 기회 액티브웨어 시장 성장 정체와 웰니스 붐: 연 5% 성장에 머무는 액티브웨어와 달리...
BGC - As Wellness Spending Grows, Can Activewear Brands Seize the O...
Activewear growth is stabilizing, but wellness is booming. BCG’s survey of more than 2,000 consumers reveals where brands can tap into the next wa...
(Patent) Apple Granted Patent For ‘Mobile Key Enrollment And Use’
It relates generally to computer user interfaces, and more specifically to techniques for enrolling and using a mobile key (e.g., secure credential...
Hermès Has Big Watchmaking Ambitions. The Cult of the Birkin Is Ge...
Many people only buy the brand’s watches to boost their chances of getting a handbag.Nothing says “I only bought this to get a Birkin” like an H...
PwC - Voice Of The Consumer 2026 : The Rise of Everyday Health
How consumer health habits and occasions are reshaping growth across consumer markets and healthcare. Consumers are regularly tracking and adjustin...