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(Infographic) How People Want to Shop This Holiday Season

Consumers are stretching their dollars and looking for reassurance. In a YouGov survey, 69% of shoppers said they plan to buy fewer items this holiday season.Americans will be feeling more like Scrooge than Santa this holiday season as ongoing economic problems put a damper on gift giving.In a YouGov survey, 69% of shoppers said they plan to buy fewer items this year, while 9% of Americans don...

Ossio Raised $38.5M for Northopedic Fixation Technology

Ossio, a Caesarea, Israel- and Woburn, MA-based orthopedic fixation technology company, raised $38.5M in Series C funding.The round was led by MVM Partners. Dr. Reeders and his MVM colleague Dr. Kevin Cheng join OSSIO’s board of directors as part of this financing. MVM’s Dr. Stephen Reeders and his MVM colleague Dr. Kevin Cheng join OSSIO’s board of directors as part of this financing.The co...

AR & VR Adoption Is Still in Its Infancy

In its quest to making the metaverse the next big thing in tech, Facebook’s parent company Meta unveiled a new all-in-one VR headset this week that builds on the company’s Oculus technology to deliver a more sophisticated VR experience. Offering features like eye tracking and natural facial expressions, the high-end device is designed to improve the metaverse experience by bringing virtual re...

Valio Releases AI-Produced Tasty, Low-Sugar Milk Chocolate Concept

Finnish food company Valio has harnessed artificial intelligence (AI) to showcase the taste of the future. 'The Bar' was made possible by company's milk powder solution.[The topographic design of "The Bar" allows the layers to be easily separated for enjoyment depending on the need case. Photo from Valio.]The company researched over one million milk chocolates lovers’ desires with the power of...

Maison Dakōta Packages Solid Skincare in Lipstick Tubes

With lipstick-like packaging, Maison Dakōta shares natural, waterless skincare solutions made in France using upcycled ingredients. The brand sees a new way for consumers to purchase and replenish high-quality skincare products. Completely inspired by the classic lipstick tube, the brand offers everyday skincare essentials in solid formats. There's the facial skincare stick, another for eye co...

(Infographic) 20 Years of Top Trending Google Searches

For decades, Google search has been a go-to source for many when looking up directions, keeping up with the news, or seeking information on new and unfamiliar topics.Today, Google processes about 3.5 billion searches per day. Because of its dominant market share, Google holds a vast archive of keyword searches that, when analyzed, provide an interesting glimpse into the key themes that have cap...

Top 3 Winners of the 2022 Michelin Movin’On Challenge Design

A transportation/mobility design competition with a difference – the Movin’On Challenge Design, inspired by Michelin, invites designers to visualize mobility solutions centered around equality, equity, and sustainability. The challenge’s 23rd annual theme pushes participants to look at sustainable mobility through three different lenses: People, Profit, and Planet.This year’s theme focuses...

(PDF) Mckinsey - A Better Way to Build a Brand : The Community Flywheel

Today’s fastest-growing brands participate in digital communities to earn engagement and loyalty—and do so with high returns and low risk by harnessing agile test and learn.The “big idea” in 2020s marketing is community—reaching consumers in the communities they are a part of and helping them express community membership by participating in your brand.Brands that excel at this use five rei...

Starbucks and Delta Air Lines Launch Loyalty Partnership

The worlds of wanderlusters and coffee addicts are merging. Delta Air Lines and Starbucks have paired up to launch a joint loyalty program rewarding miles and ‘Stars’ with every drink you buy. Starbucks and Delta Air Lines have launched a partnership that allows customers to link their Delta SkyMiles and Starbucks Rewards accounts, the companies announced Wednesday.Participating Starbucks cus...

 

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