TREND REPORTS
Gen Z Audiences Heavy Users of Mobile Devices While Watching TV
[Consumer]
2023/05/17 09:03
65% don’t have a pay TV subscription; eight of ten watch TV via streaming, according to Samba TV.New research from Samba TV highlights the importance of streaming media, mobile phones and social media for marketers trying to reach the elusive “streaming first” generation of adults aged 18-26 who are often referred to as Gen Z. Samba TV’s analysis indicates that streaming platforms are the g...
(Patent) Apple Invents an Odd Physical Control Device That Sits Atop a Touch Display
[Tech]
2023/05/16 09:10
The US Patent & Trademark Office published a patent application from Apple that relates to physical control devices for use with an electronic device having a touch sensor panel and/or touch screen. Apple notes that there are times when a user would prefer not to interact directly with a public touchscreen for hygienic reasons or is required to provide a fingerprint for ID purposes but don'...
(PDF) BCG - What’s Missing from Your AI Transformation Is a Transformer
[Business]
2023/05/16 09:09
Are incumbent companies getting the most out of the AI revolution? Not yet. In a recent analysis, we found that the AI adoption experience among incumbents has been uneven. Now more than ever, organizations are looking to AI technology to solve their unique business challenges and are seeking external tech partners to source AI solutions. But it is no simple matter for incumbents to go beyond o...
Harvard - AI Predicts Future Pancreatic Cancer
[Tech]
2023/05/16 09:08
AI algorithms can screen for pancreatic cancer and predict whether patients will develop the disease up to three years before a human doctor can make the same diagnosis, according to research published in Nature on Monday.An AI tool identified people at the highest risk for pancreatic cancer up to three years before actual diagnosis.The findings point to the promise of AI for mass screening to...
Everseen Raises Over $70M for AI Tech to Spot Potential Retail Theft
[Investing]
2023/05/16 09:07
In 2007, Alan O’Herlihy, who previously worked with large SAP installations as well as retail, set out to find a way to help retailers minimize “shrinkage,” or where a store has fewer items in stock than in its recorded inventory. He settled on computer vision as the solution to the problem, and founded a company, Everseen, to commercialize the technology.Everseen — which uses computer visi...
Where Major Social Media Platforms Are Spending Their Ad Budgets
[Business]
2023/05/16 09:06
YouTube increases traditional spend, while Pinterest looks to the silver screen. TikTok is backing away from paid social, and Twitter is experimenting with out-of-home as the pandemic subsides.Learn to partner with creators and build customer trust with authenticity. Join leaders from TikTok, the NBA and more at Social Media Week, May 16–18. Register now.By now, creators and the general public...
62% of Chinese Luxury Shoppers Are Buying At Home Vs. In European Capitals
[Consumer]
2023/05/16 09:05
The days of buying in bulk in Europe are over. Last month, more than half of luxury purchases by Chinese shoppers took place locally. The three-year-long pandemic saw Chinese nationals repatriating their luxury consumption, and now it seems there is no going back.Even with international borders reopened, local shoppers are choosing to splurge at home. According to sales compiled by alternative...
This Mixed Reality Headset Gamifies Your Fitness Regime, Trigers Healthy Habits in a Fun Way
[Design]
2023/05/16 09:04
Mixed reality is transforming the way we perceive and experience the world around us. We can virtually step into an immersive environment that feels almost like the real thing. One useful application of this technology is health gamification. For those who are unaware, gamification is the process of incorporating game elements such as points, rewards, and achievements, into non-game contexts.Th...
Dyson's New Hair Straightener Uses Hot Air Instead of Metal Plates
[Product]
2023/05/16 09:03
The Dyson Airstrait can dry and straighten wet hair without the risk of burning.Dyson stepped outside its comfort zone for its third hair-styling product in the Corrale: a $500 cordless flat iron that uses flexible plates to greatly reduce the risk of heat damage to hair. With the Dyson Airstrait, the company’s created another hair straightening device that takes advantage of what it does best...
Emerging Trends & Future Opportunities
■ 언론 보도 기사
(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표
(중앙일보) 트렌드버드, '2026년의 Annual Trend Report와 10대 이머징 트렌드' 발표
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