37% of Consumers Say Ads Placed Next to Offensive Content Impact Br...
A new survey from The CMO Council reveals how negative ad experiences influence the way consumers...
"Consumer" Trends 32/1963
TREND DATABASE (30,000+ Innovations)
Growth in Mobile News Use Driven by Older Adults
Mobile devices have rapidly become one of the most common ways for Americans to get news, and the...
Virtual Reality Has Real Appeal Among U.S. Gamers
From skiing to horror games to tourism, the types of virtual and augmented reality (VR and AR) ex...
(Infographic) The Demographic Timebomb : A Rapidly Aging Population
With record-high amounts of student debt, questionable job prospects, and too much avocado toast...
Facebook Knows What You’re Doing During Commercial Breaks
Hint: You’re not watching commercials.You know how sometimes you still watch live TV? And how if...
(Infographic) The Cost of Coffee and Other Creature Comforts
Sometimes, when looking at our bank accounts at the end of the week, we clap our hands to our for...
Craft Beer Drinkers Often Judge a Beer by its Packaging
It’s hard to imagine today’s U.S. beer market without the craft sub-sector. But that wasn’t al...
What Are Smart Speakers Used For and How How Smart ?
Amazon’s line of smart speakers, powered by the company’s virtual assistant Alexa, is widely co...
Most iPhone Users Never Look Back
Apple users are notorious for their loyalty. With the most ardent fans sometimes branded 'sheeple...
(Infographic) Digital Habits of Gen Z : 50% of Gen Z ‘Can’t Live...
Kids, teens have grown up in an entirely digital world. Move over, millennials—there’s a hot ne...
(PDF) Deloitte - Serving Up a Great Restaurant Customer Experience
Winning in today’s guest-first environment starts with a solid restaurant customer experience st...
The Number of People Who Plan on Buying a VR Headset is Still Very Low
Google kicked off its big I/O developer conference on Wednesday, and, among many other announceme...
(PDF) Pew - Tech Adoption Climbs Among Older Adults
Roughly two-thirds of those age 65 and older go online and a record share now own smartphones –...
Consumers Understand Smart Homes and Cars, But Don’t Want to Pay f...
About 86 percent of Americans say they know what the term “smart home” means, but not nearly as...
How Consumers Use Technology to Secure Their Homes
These days it seems like everything is “connected”—from the ubiquitous smartphone to entertain...
Alexa, Say What?! Voice-Enabled Speaker Usage to Grow Nearly 130% T...
Amazon controls 70% of the voice-enabled speaker device market.While still far from mass adoption...
(Infographic) Facebook Psychology : Is Addiction Affecting Our Minds ?
Facebook Psychology : Is Addiction Affecting Our Minds ?Infographic : http://ig.bestmastersinpsyc...
Apple’s AirPods : A Hit With 98% Customer Satisfaction
The big story is customer satisfaction with AirPods is extremely high. 98% of AirPod owners said...
Consumers Willing to Share Personal Data for Deals, Better Customer...
Despite Privacy Concerns, Consumers Will Share Personal Data If It Saves Money or Resolves Custom...
Snapchat Crowned Number 1 by American Teens
When it comes to their social media preferences, U.S. teens are about as loyal as Brutus was to C...
(PDF) Improve Your Website Experience to Meet Customer Expectations
Survey surprise: Consumers very forgiving of non-mobile-friendly websites. The biggest problem wa...
(PDF) Deloitte - Millennials Conflicted About Automation
As automation in the workplace rapidly becomes a force to be reckoned with, millennials are takin...
Bottled Water Overtakes Soda as America’s No.1 Drink
U.S. consumers spent $21 billion on bottled water last year. Americans now drink more bottled wat...
What Our 7 Billion World Population Does ?
There is a finite number of people in the world – about 7 billion. No business or government can...
For Programmers, The Ultimate Office Perk is Avoiding the Office En...
Slack, Skype, Google Hangouts, Basecamp, BlueJeans. Over the past decade, designers and engineers...
76% of U.S. Teens Surveyed Using iPhones, 81% Plan to Purchase
The iPhone continues to be the most popular smartphone among teens, according to data gathered by...
(Infographic) The Netflix Generation
Millennials, streaming platforms, and the slow death of cable television.Since launching in the U...
(Infographic) Behavior Analysis to Know Your Audience and Maximize...
As companies allocate their annual budgets, more resources are being directed to analytics. Marke...
(Infographic) How Ads, Packaging and Smartphones Affect What Shoppe...
Survey helps brand marketers decode the path to purchase. Food Network Magazine surveyed people a...
Technology and a Global Pool of intel Has Given a Rise to News
Technological advances have given consumers access to all kinds of immediate content—from stream...
Mobility Apps Have a Long Road Ahead to Mass Adoption
While Uber may not have made a lot of positive headlines lately, the company’s rise to fame over...
(Infographic) What Cities Around The World Eat For Brunch
Put together by Last Minute, the following infographic takes a look at what cities around the wor...
