TREND REPORTS
Museums Provide the Inspiration Behind These Immersive Brand Experiences
[Business]
2020/03/12 09:06
Recently, museum-like brand exhibitions are proliferating, allowing consumers to more deeply and meaningfully interact with a brand’s products and processes via a highly experiential, education-forward format. These installations are similar to the branded pop-up frenzy we’ve seen, but they level up in terms of sophistication, execution, and consumer takeaway.1. ChanelChanel is curating an im...
Tesla Topped 1st Place in Consumer Reports Owner Satisfaction Survey
[Consumer]
2020/03/12 09:05
According to a Consumer Reports survey, Tesla has the highest owner satisfaction rating among other brands by a wide margin.Consumer Reports (CR) has always rated each car using a group of ratings based on data or based on the experience of their testers and participants.CR surveys show that owner satisfaction can vary significantly by model and brand. To measure satisfaction, they ask particip...
In America, Even Pandemics are Political
[Consumer]
2020/03/12 09:04
Democrats are more worried than Republicans about covid-19.POLITICAL PARTISANSHIP has penetrated nearly every facet of American life. Today it influences not only Americans’ decisions at the ballot box, but also their views on race, immigration, the environment and helping the poor. Even scientific beliefs now fall along partisan lines. As Americans face the threat of a pandemic of covid-19, w...
(Video) Goodyear reCharge Concept : Making Tire Changing Easy with Capsules
[Design]
2020/03/12 09:03
Goodyear's "rechargeable" concept tire extrudes extra tread as needed. Goodyear's latest concept tire allows you to pop a cartridge of new tread compound into the center of the hub, where it extrudes out at the wheel surfaceWe love a good concept tire here at New Atlas. Incremental improvements aside, the wheel-to-road interface has been more or less stagnant since Goodyear rolled out the first...
(PDF) BCG - The 2020 TMT Value Creators Report - The Tech Star Keeps Burning Bright
[Business]
2020/03/11 09:10
With a median five-year TSR (from 2015 to 2019) of 18.3%, technology finished third among 33 industries in value creation, its third consecutive year in the top five. The top-ten tech performers over that period provide a window into the state of the industry as we depart one decade and enter another. (See Exhibit 1.) In the 2010s, digital technology went mainstream. With the cloud, it went eve...
Your Future Face-Scanning Phone Could Check for Live Skin - TrinamiX
[Tech]
2020/03/11 09:09
Sound creepy? It may actually make your Face ID-type sensor more secure and accurate. The company behind this expects to see the tech in phones by 2021.Fooling a face-scanning phone camera may be a lot more challenging in 2021. Live-skin-sensing technology is coming to phones, promising a way to 3D scan your face -- and also check to see if your face is made of actual living flesh.Trinamix, a s...
These Industrial Robots Get More Adept With Every Task - Vicarious
[Tech]
2020/03/11 09:08
Vicarious, a secretive 10-year-old startup backed by Mark Zuckerberg, Elon Musk, and Jeff Bezos, reveals its progress and an initial customer.[Vicarious' AI software can neatly pluck items from a jumbled collection like this box of lip balm]At the offices of startup Vicarious in Union City, where the San Francisco Bay Area’s sprawl abuts rolling hills, 10 robot arms tirelessly place travel-siz...
How Restricting Trade with China Could End US Semiconductor Leadership
[Business]
2020/03/11 09:07
A strong semiconductor industry is critical to US global economic competitiveness and national security in an era of digital transformation and artificial intelligence. The US has long been the semiconductor leader, with a 45% to 50% market share. US leadership is grounded in a virtuous innovation cycle that relies on access to global markets to achieve the scale needed to fund very large R&...
(Paper) Biocompatible Battery for Medical Implants is Charged via Ultrasound
[Tech]
2020/03/11 09:06
A new technology developed at King Abdullah University of Science and Technology could enable for implanted medical devices to be powered wirelessly with ultrasound.Implantable medical devices such as hearing aids or pacemakers are of huge value, but keeping them charged up can involve clunky external power sources or repeated invasive surgeries to replace depleted batteries. Scientists in Saud...
Ad Budgets Could Drop Due to Coronavirus
[Business]
2020/03/11 09:05
2020 Budget Reductions Driven By Coronavirus Concerns Could Cost Media Around $3B In Ad Spend.Confidence is playing a major role in the global economy, including responses from top media buyers and marketers at major corporations.Warranted or not, the response by media buyers and marketers based on coronavirus fears could potentially reduce total U.S. 2020 marketing communications investments b...
Apple Developing Fitness App for iOS 14 That Lets You Download Guided Workout Videos
[Business]
2020/03/11 09:04
Apple appears to be working on a new fitness app for iPhone, Apple Watch, and Apple TV that is designed to let users download guided fitness-related videos that will walk them through various workouts.Icons representing some of the exercises that will be available in the fitness appThe app, which is codenamed "Seymour," may be named Fit or Fitness when it is released. Apple appears to be aiming...
Cook the Perfect Single Serve of Rice with This Portable Japanese Rice Cooker
[Product]
2020/03/11 09:03
Rice…I don’t think it gets appreciated enough so I am going to tell you how rice is a global food icon. It is found in every country and every cuisine, rice can be fancy gourmet and also comfort home food. Rice can be had for any day of the meal, unlike ‘breakfast for dinner’ no one says ‘rice for dinner’ or lunch or brunch because it can truly be eaten anytime, anywhere. Now that we all...
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