TREND REPORTS
IKEA Creates Smart Ads That Direct Customers To Visit Its Store… By Foot
[Business]
2019/04/22 11:22
Ikea is continuing to promote its new, environmentally "sustainable" store in London's Greenwich, this time with an outdoor campaign encouraging locals to make the journey to the store on foot. The outdoor media campaign is running on 80 outdoor sites across South East London, repurposing them as directional signage towards the new Ikea Greenwich. Each poster site is unique, offering exact foot...
(PDF) Mckinsey - Making Electric Vehicles Profitable
[Business]
2019/04/22 11:22
Most OEMs don’t profit on selling electric vehicles. But addressing elements of the product and business model can put them on a better path. We have a clear roadmap for EV profitability.The future looks bright for electric-vehicle (EV) growth. Consumers are more willing than ever to consider buying EVs, and sales are rising fast. Most major markets have consistently registered 50 to 60 percen...
Coinbase Launches Crypto Visa Debit Card for UK and EU Customers
[Investing]
2019/04/22 11:21
Cryptocurrency exchange Coinbase has launched a Visa debit card allowing customers in the U.K. and EU to spend their cryptocurrencies directly from their Coinbase accounts.The San Francisco-based firm announced the news in a blog post on Wednesday, saying that with the “Coinbase Card,” customers will be able to spend their bitcoin (BTC), ether (ETH), litecoin (LTC) and other cryptocurrencies...
People Like to Drink Starbucks Coffee Outside of Starbucks, and It’s Paying off for Nestlé
[Business]
2019/04/22 11:20
The world’s largest food company, Nestlé, is buzzing.The Swiss packaged food giant posted first-quarter earnings today, revealing that sales rose by 4.3%, beating analyst expectations. Coffee played a big role in the results—specifically, Starbucks coffee.Nestlé owns the Nespresso brand of capsule-based coffee makers. Last year, it announced that it would pay Starbucks $7.1 billion to licen...
Genelec Promises Monitor-like Audio Realism from Headphones
[Product]
2019/04/22 11:20
Aural ID creates a personal audio fingerprint that allows audio engines to deliver faithful and accurate reproductions of sounds.Though there are a few notable exceptions – including the excellent Nuraphones – most headphones on the hi-fi store shelf will deliver a "one size fits all" sonic experience to listeners. But that's not how we hear sounds around us. Finland's Genelec is looking to i...
Earphones for When You Don’t Want to be Disturbed
[Design]
2019/04/22 11:20
Earphones are a great tool to use when we want to close ourselves off to the outside world and for those time when we are just feeling a little less talkative. However, some people just don’t get this hint as they persistently try to be heard over your music. This issue led to the development of Gem; the wireless earphones that communicate your desire to not be disturbed.Gem’s method of showi...
(Infographic) Goldman Sachs : Here's How Millennials will Completely Change the Economy
[Consumer]
2019/04/22 11:19
Goldman Sachs has put together a tremendous infographic showing how millennials-those born between 1980 and 2000-are going to impact and shape the economy in a profound way as they move into their "prime spending years."Because of factors such as lower unemployment rates and student loan debt, millennials have deferred major life events like getting married, having kids and buying a home, Goldm...
(PDF) Mckinsey - Agile in The Consumer-Goods Industry
[Business]
2019/04/21 09:10
In the consumer-goods sector, agile ways of working aren’t an all-or-nothing proposition. Success depends on knowing where and how to deploy them.Despite a strong economy and low unemployment, many large consumer-goods brands can’t seem to gain an edge. Over the last decade, incumbent companies have been consistently outmaneuvered by innovative upstart brands. Consider that the top 50 consume...
(Video) 'Marriott Hotel x LIFEWTR' Invites Hotel Guests to Redecorate Using AR
[Business]
2019/04/21 09:09
Hotel room artwork not to your taste? Marriott will soon allow guests to redecorate their rooms — virtually, anyway. In early December, LIFEWTR and Marriott Hotels announced a collaboration to create a new in-room augmented reality (AR) art experience. The partnership created a key from that usually boring hotel bottled water to unlock a new AR experience.Guests can scan the LIFEWTR tag on in-...
Adidas's Futurecraft.Loop is a Zero-Waste, Sustainable Sneaker
[Product]
2019/04/21 09:08
The Futurecraft Loop performance running shoes can be returned to Adidas, where they will be ground up to make more shoes, again and again.So, recycling is a mess. Manufacturers have sold us on the idea that it's the consumer's responsibility to recycle the manufacturer's product, ostensibly relieving the manufacturer of responsibility for all the trash their products generate. Meanwhile, despi...
CBD Goes Mainstream
[Business]
2019/04/21 09:07
CR surveyed more than one thousand CBD users nationwide to find out whether it’s changing their lives—and how.A mother uses CBD to treat her son’s seizures. A veteran hopes it will help her wean off opioids. A dietitian says it helps her sleep through the night. Even a pet owner uses it to calm his anxious Saint Bernard. These are just some of the estimated 64 million Americans who have trie...
A Max Levchin-Backed Startup Raises $19 Million To Tackle Online Returns
[Investing]
2019/04/21 09:06
Returnly is helping thousands of retailers turn returns back into sales by offering shoppers instant store credit for unwanted items. We have all been there: You buy a jacket or pair of shoes online and they don’t fit or the color is all wrong. When you find the time, you head to the post office to drop off the item and then wait a few weeks for the refund to hit your bank account.A San Franci...
Emerging Trends & Future Opportunities
TRENDBIRD Premium Membership - Monthly / Quarterly / Annual Reports
TRENDBIRD Inc (What's the Next Big Thing ?) is a Global Market Sensing & Trend Research Service that Instantly Delivers Industry Expert Information on Emerging Trends & Future Business Opportunities from Around the World, Ahead of The Curve (800+ Clients)
* 주요 언론에 소개된 Trendbird 서비스
[매일경제] "글로벌 마켓 센싱 & 트렌드 리서치 서비스, Annual Trend Report 2024 발표"
[매일경제] "2022 트렌드 전망 보고서' 파괴적 혁신 기술과 글로벌 유망 비즈니스 총망라"
[동아일보] "트렌드버드, 기업 고객 위한 맞춤형 동영상 제작 서비스 제공"
[한국경제] "트렌드버드, 글로벌 유니콘 스타트업 및 트렌드 분석 영상 서비스"
[조선일보] "트렌드버드, 핵심 비즈니스 키워드 담은 2020 트렌드 전망 보고서 발간" https://biz.chosun.com/site/data/html_dir/2020/01/10/2020011002149.htm
[연합뉴스] "트렌드버드, 실리콘밸리 벤처캐피탈 투자 동향 및 유망 기업 분석 보고서 발행"
[한겨레] "미래 유망사업 발굴 ? 트렌드버드(TRENDBIRD)를 참고하세요",
* 기업 고객의 서비스 활용 방안 및 만족도 평가
삼성전자 기획실에서 12년간 Trendbird 자료들을 업무에 활용한 고객 리뷰
뉴스레터 전성시대 (feat. 내가 받아보던 뉴스레터들)
세계 최고의 트렌드 리서치: 트렌드버드_ 2022년 Trend Report
* 주요 언론에 소개된 TRENDBIRD의 기업 맞춤형 교육 동영상 서비스
- (동아일보) https://www.donga.com/news/article/all/20210121/105034236/2
- (조선비즈) https://biz.chosun.com/site/data/html_dir/2021/01/21/2021012102519.html
- (매일경제) https://www.mk.co.kr/news/business/view/2021/01/78896/
- (한국경제) https://www.hankyung.com/economy/article/202101216076a
- (머니투데이) http://mtview.php?no=2021012211302227151
- (뉴스1) https://www.news1.kr/articles/?4188469
- (디지털타임즈) http://www.dt.co.kr/contents.html?article_no=2021012002109923071012
1) Daily Trend Report
2) Monthly Trend Report : February. 2024 Edition - http://www.trendbird.biz/27190
6 - CORE FUNCTIONS
- NO.1 New Biz / Strategy / Business Model (329-Page) : 신사업, 전략, 비즈니스모델 트렌드
- NO.2 Emerging Tech / Patent / Science (163-Page) : 이머징 테크, 특허기술, 원천기술 트렌드
- NO.3 Economy / Investing / M&A_IPO (150-Page) : 거시경제, 투자동향, M&A, VC 트렌드
- NO.4 Design / Imagination / Future Concept (148-Page) : 디자인, 상상력, 미래컨셉 디자인 트렌드
- NO.5 Idea / New Product / Innovation (152-Page) : 아이디어, 신제품, 혁신제품 트렌드
- NO.6 Marketing / Advertising / Consumer (231-Page) : 마케팅, 광고, 컨슈머 동향 트렌드
6 - EMERGING INDUSTRIES
- NO.7 AI / Robot / Big-Data Trends (159-Page) : AI, 로봇, 빅데이터 트렌드
- NO.8 Commerce / Retail / Shopping Trends (184-Page) : 커머스, 리테일, 쇼핑 트렌드
- NO.9 Web / Mobile / Social Trends (197-Page) : 웹, 모바일, 소셜네트워크 트렌드
- NO.10 Auto / Mobility / Transportation Trends (130-Page) : 자동차, 모빌리티, 에너지 트렌드
- NO.11 Healthcare / Medical / Bio-Tech (131-Page) : 헬스케어, 의료기술, 바이오테크 트렌드
- NO.12 Luxury / Beauty / Fashion (135-Page) : 럭셔리, 뷰티, 패션 트렌드
5) Trend Database : Search "Artificial Intelligence" - http://www.trendbird.biz/search/artificial%20intelligence
