TREND REPORTS
Breaking Down Mobile Video Ad Spending
[Business]
2019/04/11 11:25
Video remains the only digital ad format that isn't majority mobile.This year, US advertisers will spend two-thirds of their digital budgets on mobile placements. Mobile ad spending has taken the majority of digital spending every year since 2015, and both search and display spending skew heavily mobile. But even though it falls under the display umbrella, video is the only digital ad format wh...
Teamlab Fills Former Oil Tanks with 'Digital Universe of Water Particles' in Shanghai
[Design]
2019/04/11 11:24
Art collective teamlab will inaugurate the opening of a new art museum in shanghai this weekend with an immersive exhibition that explores water through digital manipulation. Entitled ‘universe of water particles in the tank’ the exhibition will transform five massive former oil tanks that constitute a new ambitious and long-awaited museum project aptly named ‘tank shanghai’.Located inside...
(Infographic) The State of Influencer Marketing 2019 : Benchmark Report
[Business]
2019/04/11 11:24
Instagram’s Popularity has Grown Phenomenally over the Last Few Years.Two years ago, we conducted our first influencer marketing survey. We thought it was time to update our statistics and discover how perceptions about the industry have changed between 2017 and 2019. We partnered with Viral Nation and NeoReach to survey 800 marketing agencies, brands and other relevant professionals to determ...
(PDF) PwC - Opportunities for the Global Semiconductor Market
[Business]
2019/04/10 10:42
Growing market share by embracing Artificial Intelligence (AI). Semiconductor sales totaled US$481bn in 2018.We expect the market for AI-related semiconductors to grow from a current US$6bn in revenues to more than US$30bn by 2022. Of the US$67.9bn global automotive electronic-component market, AI’s impact will be most felt in infotainment at US$8.5bn.Strong semiconductor industry growth set t...
The Big Business of Japan’s Cherry Blossoms
[Investing]
2019/04/10 10:42
There’s a popular saying in Japanese: dumplings over blossoms—meaning substance is better than beauty. But that might sell short the phenomenon of cherry-blossom season in Japan. Over the course of a few weeks, cherry trees across the country burst into bloom, painting the country in shades of pink and white. It’s become a national obsession with growing global appeal—and it’s a boon to Ja...
Venture Capital In Q1 2019: The World Pulls Back From Record Highs
[Investing]
2019/04/10 10:42
In venture, there are two tables, and VCs are the go-between. There’s one where VCs listen to founders hawk their shares and make deals to gain purchase in growing companies, all for a cut of the eventual upside.And then there’s the table where venture capitalists negotiate subscription agreements with limited partners—the institutional money managers and (ultra) high-net-worth folks who, mo...
(Paper) Color-Changing Threads could Find Use in Gas-Detecting Clothing
[Tech]
2019/04/10 10:41
Threads prepared with bromothymol blue (top thread), methyl red (middle thread) and MnTPP (bottom thread) are exposed to ammonia at concentrations of 0 ppm (left panel) 50 ppm (middle panel) and 1,000 ppm (right panel).While there are already electronic devices that detect toxic gases, they can be expensive, and require training to properly use. Soon, though, there could be a cheap and simple a...
Piper Jaffray Completes Semi-Annual Generation Z Survey
[Consumer]
2019/04/10 10:41
Piper Jaffray Companies, a leading investment bank and asset management firm, completed its 37th semi-annual Taking Stock With Teens® survey, which highlights discretionary spending trends and brand preferences amongst 8,000 teens across 47 U.S. states with an average age of 16. - Overall teen spending up 6% from fall 2018 and up 1% from a year ago- Athletic brands remain strong; Vans and lulu...
Israeli Food Tech Startup Cuts The Sugar For Healthier Fruit Drinks - Better Juice
[Product]
2019/04/10 10:41
Sales in the juice market have dipped sharply over the past decade due to the growing concerns about the levels of sugar and the high calorie count in the beverages. In fact, fruit juice may contain as much sugar and calories as a soft drink, according to a 2014 study in The Lancet, a peer-reviewed general medical journal. A growing body of research over the years showing a convincing link betw...
Smart Luggage Includes Bluetooth Trackers and a Power Bank to Simplify Traveling - Jey&Em ‘ONE’
[Design]
2019/04/10 10:41
Jey&Em presents ‘ONE’ – a smart luggage case that focuses on meeting the needs of the ‘nomad’ generation and making work-related traveling easier. As journeying farther and wider becomes the norm, the designers have looked at how to make that process simpler and more convenient for those frequent flyers.As opposed to searching for a socket at the airport to plug your phone into, or scr...
(Infographic) 27% of Gen Zers Say They Always Write a Product Review After Making a Purchase
[Consumer]
2019/04/10 10:41
And 37% say they do it most of the time. And for Gen Z, word-of-mouth recommendations are key.It may seem like a hassle to write a recommendation after buying a product online, but not for Gen Z. In fact, according to new research from tech company Social Media Link, over 60 percent of Gen Zers say they leave a review often, if not every time.Maybe that’s because Gen Z values recommendations f...
(PDF) Mckinsey - Healthcare Consumerism Today : Accelerating the Consumer Experience
[Consumer]
2019/04/09 11:34
McKinsey’s latest research shows that consumer engagement in healthcare continues to grow, but many payers and providers are struggling to meet changing needs and demands.The results of McKinsey’s 2018 Consumer Health Insights (CHI) Survey deliver a consistent message with important implications for payers, providers, and other industry stakeholders: consumer engagement is becoming increasing...
Emerging Trends & Future Opportunities
TRENDBIRD Premium Membership - Monthly / Quarterly / Annual Reports
TRENDBIRD Inc (What's the Next Big Thing ?) is a Global Market Sensing & Trend Research Service that Instantly Delivers Industry Expert Information on Emerging Trends & Future Business Opportunities from Around the World, Ahead of The Curve (800+ Clients)
* 주요 언론에 소개된 Trendbird 서비스
[매일경제] "글로벌 마켓 센싱 & 트렌드 리서치 서비스, Annual Trend Report 2024 발표"
[매일경제] "2022 트렌드 전망 보고서' 파괴적 혁신 기술과 글로벌 유망 비즈니스 총망라"
[동아일보] "트렌드버드, 기업 고객 위한 맞춤형 동영상 제작 서비스 제공"
[한국경제] "트렌드버드, 글로벌 유니콘 스타트업 및 트렌드 분석 영상 서비스"
[조선일보] "트렌드버드, 핵심 비즈니스 키워드 담은 2020 트렌드 전망 보고서 발간" https://biz.chosun.com/site/data/html_dir/2020/01/10/2020011002149.htm
[연합뉴스] "트렌드버드, 실리콘밸리 벤처캐피탈 투자 동향 및 유망 기업 분석 보고서 발행"
[한겨레] "미래 유망사업 발굴 ? 트렌드버드(TRENDBIRD)를 참고하세요",
* 기업 고객의 서비스 활용 방안 및 만족도 평가
삼성전자 기획실에서 12년간 Trendbird 자료들을 업무에 활용한 고객 리뷰
뉴스레터 전성시대 (feat. 내가 받아보던 뉴스레터들)
세계 최고의 트렌드 리서치: 트렌드버드_ 2022년 Trend Report
* 주요 언론에 소개된 TRENDBIRD의 기업 맞춤형 교육 동영상 서비스
- (동아일보) https://www.donga.com/news/article/all/20210121/105034236/2
- (조선비즈) https://biz.chosun.com/site/data/html_dir/2021/01/21/2021012102519.html
- (매일경제) https://www.mk.co.kr/news/business/view/2021/01/78896/
- (한국경제) https://www.hankyung.com/economy/article/202101216076a
- (머니투데이) http://mtview.php?no=2021012211302227151
- (뉴스1) https://www.news1.kr/articles/?4188469
- (디지털타임즈) http://www.dt.co.kr/contents.html?article_no=2021012002109923071012
1) Daily Trend Report
2) Monthly Trend Report : February. 2024 Edition - http://www.trendbird.biz/27190
6 - CORE FUNCTIONS
- NO.1 New Biz / Strategy / Business Model (329-Page) : 신사업, 전략, 비즈니스모델 트렌드
- NO.2 Emerging Tech / Patent / Science (163-Page) : 이머징 테크, 특허기술, 원천기술 트렌드
- NO.3 Economy / Investing / M&A_IPO (150-Page) : 거시경제, 투자동향, M&A, VC 트렌드
- NO.4 Design / Imagination / Future Concept (148-Page) : 디자인, 상상력, 미래컨셉 디자인 트렌드
- NO.5 Idea / New Product / Innovation (152-Page) : 아이디어, 신제품, 혁신제품 트렌드
- NO.6 Marketing / Advertising / Consumer (231-Page) : 마케팅, 광고, 컨슈머 동향 트렌드
6 - EMERGING INDUSTRIES
- NO.7 AI / Robot / Big-Data Trends (159-Page) : AI, 로봇, 빅데이터 트렌드
- NO.8 Commerce / Retail / Shopping Trends (184-Page) : 커머스, 리테일, 쇼핑 트렌드
- NO.9 Web / Mobile / Social Trends (197-Page) : 웹, 모바일, 소셜네트워크 트렌드
- NO.10 Auto / Mobility / Transportation Trends (130-Page) : 자동차, 모빌리티, 에너지 트렌드
- NO.11 Healthcare / Medical / Bio-Tech (131-Page) : 헬스케어, 의료기술, 바이오테크 트렌드
- NO.12 Luxury / Beauty / Fashion (135-Page) : 럭셔리, 뷰티, 패션 트렌드
5) Trend Database : Search "Artificial Intelligence" - http://www.trendbird.biz/search/artificial%20intelligence
