Computer Generated Influencers : The Rise of Virtual Influencers
[Product]
2019/05/13 08:35
Interestingly, and amidst palpable influencer fatigue, virtual influencers are gaining traction with modern youth, which we explored in The Global Culture Forecast. Brands are starting to get in on the action with their own CGI influencers, allowing them to be part of youth’s dedication to the culture of influence while experimenting with new marketing strategies that more deeply resonate and...
A Winner of The A’ Design Award for the Year 2019 - The Royole RoType
[Design]
2019/05/13 08:35
Royole seems to be truly championing the flexible, foldable future. After the Flexpai, arguably the world’s first folding tablet, the California based startup is looking to embrace folding tech… especially with the RoType.The RoType is a neat, rollable keyboard. Unlike those hideous flexible silicone/TPU keyboards that you now find on novelty gadget shops, the RoType is slick, professional, a...
(Infographic) The Benefits of Outsourcing Fulfillment
[Business]
2019/05/13 08:34
The logistics of managing inventory and fulfilling orders can be extremely challenging. It requires having warehouse space to store your inventory, a way to properly communicate orders to the warehouse, and employees to package and ship your inventory in a timely manner, not to mention offering dynamic customer service that can handle and troubleshoot any issues that might arise.That’s why man...
(PDF) Capgemini - The Autonomous Car : A Consumer Perspective
[Consumer]
2019/05/12 09:10
What do automakers really understand what consumers want from self-driving cars.Automotive consumers are ready for the future and they are ready for self-driving cars. Fifty-nine percent of those we talked are awaiting them with anticipation. Consumers are also very clear about their expectations, concerns, and desires, and they are willing to pay a premium to receive them. In response, automot...
(Patent) First Patents Surface for Dyson Electric Car Planned for 2021
[Tech]
2019/05/12 09:09
Filings reveal long wheel base and aerodynamic design. Company joins tech companies such as Apple in auto business.Dyson Ltd.’s electric car may have a long wheel base, an interior cabin with reclining seats and an aerodynamic design, according to patents awarded to the company.The patents, filed about 18 months ago and made public Wednesday, are the first glimpse of the car being built by the...
Nike Wants Your Sneakers to Fit Better, So It's Using AR
[Product]
2019/05/12 09:08
The company estimates that 60 percent of people are in the wrong-sized shoes—so starting in July, the Nike Fit system will use computer vision and augmented reality to help figure out your perfect pair of kicks.SOMETIME LAST FALL, a man walked into the Nike store in Pasadena, California. He was a runner, it was a running-centric store, and he was there to buy a pair of running shoes just like...
How Americans Will Shop: What Products Do Consumers Care About Local ?
[Consumer]
2019/05/12 09:07
While we used to associate reading with the library and famous novelists, it’s quickly become a big part of the shopping experience. That’s because as consumers seek out products that align with their personal beliefs, inspecting labels and assessing product attributes is on the rise. And as a result, manufacturers and retailers are amplifying the attributes of their offerings by touting thei...
L’Oréal Visualises the Future of Beauty with Limitless Beauty
[Product]
2019/05/12 09:06
L’Oréal is spearheading digital innovation in beauty with its new Limitless Beauty exhibit. This will showcase the group’s most recent tech innovations powered by voice, AI and AR.Set to be revealed at Viva Technology Paris from 16-18 May, visitors will be able to discover four spaces designed to showcase the future of beauty.This includes Limitless Tech, which will present the company’...
MIT CSAIL’s AI Can Predict the Onset of Breast Cancer 5 Years in Advance
[Tech]
2019/05/12 09:06
MIT/MGH AI model identified woman at high risk 4 years (left) before her breast cancer (right):.Breast cancer is the second leading cancer-related cause of death among women in the U.S. It’s estimated that in 2015, 232,000 women were diagnosed with the disease and approximately 40,000 died from it. And while exams like mammography have come into wide practice — in 2014, over 39 million breast...
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