(Infographic) What is XR (Extended Reality) ?
[Business]
2019/01/17 10:40
It’s the year 2030, and you have a busy day scheduled. You need to check on your production lines in China, visit Mars during your lunch break, and attend a business meeting in Brazil – all from the comfort of your office in New York.While it might sound far-fetched now, this future might be within our grasp thanks to advancements in Extended Reality (XR). Today’s infographic from Raconteur...
(Patent) Apple Wants to Connect Wearables with your Gym Equipment
[Tech]
2019/01/16 10:38
Apple Inc. may be working on a way to deliver more accurate health data using fitness equipment you already have, according to a newly public patent application.The patent is for a wireless connection between wearable devices like the Apple Watch and public gym machines. Cupertino-based Apple filed the utility patent application with the U.S. Patent and Trademark Office on Sept. 18, 2018, but i...
(PDF) BCG - Venturing into Value-Added Services in Medtech
[Business]
2019/01/16 10:38
Long used to strong growth and high margins, medtech companies are learning to adapt to a new normal. Since 2011, industry sales have grown at about 3% a year until more recently, when the growth rate reached the mid-single digits, and margins have been continuously under pressure. Health care providers, meanwhile, are looking for more bang from their medtech buck.Expanding the product-related...
Clinique Puts a Trendy Twist on a Beloved Product : Personalization - Clinique iD
[Product]
2019/01/16 10:37
With Clinique iD, the beauty brand experiments with letting people customize its best-selling Dramatically Different moisturizer line.Clinique's new line of customizable Dramatically Different Moisturizing Lotions debuted last month.Clinique launched its signature product, Dramatically Different Moisturizing Lotion, way back in 1968, and it’s been one of the brand’s biggest sellers ever since...
More Americans are Using Ride-Hailing Apps
[Consumer]
2019/01/16 10:37
The share of Americans who use ride-hailing services has increased dramatically. Today, 36% of U.S. adults say they have ever used a ride-hailing service such as Uber or Lyft, according to a Pew Research Center survey conducted in fall 2018. By comparison, just 15% of Americans said they had used these services in late 2015, and one-third had never heard of ride-hailing before.Ride-hailing has...
B(r)and Together - Brands Launch Digital Communities Connecting Fans
[Business]
2019/01/16 10:37
Young consumers are looking for a greater sense of community both online and off as found in our recently released Home & Away Report and they're turning to brands to provide this. Lately, companies across various categories are meeting this desire by creating apps and online groups specifically for fans to connect around shared interests, including their passion for a specific brand.Starbu...
(Video) World's First Battery-Free Bluetooth Chip Pulls Power from the Air - Wiliot
[Tech]
2019/01/16 10:37
Amazon and Samsung are both investors, and a full release planned for 2020.Signs point to us eventually living in a world in which nearly everything around us is “smart.” Our clothes will send messages to our smartphones letting us know when they need washed, and our milk will order its own replacement as its expiration date nears.But before the Internet of Things can fully take hold, we need...
Evolution of the Wall Clock - The COZY
[Design]
2019/01/16 10:36
Designer Daeun Joung’s latest concept looks like nothing more than a three-dimensional piece of wall art… but it’s that and more. The sculptural design actually triples as a short throw projector and wireless speaker.Disguised as art on your wall, it frees up the surface real estate that most wireless speakers occupy. Working in tandem with the COZY app on your phone, the design can stream y...
(Infographic) Influencers Are Getting Brands More Sales Than Celebrities Are
[Consumer]
2019/01/16 10:36
22% of survey respondents purchased something because an influencer recommended it, compared with 12% because of a celebrity.Influencers have been a hot topic among marketers for years now, but using them has translated to more than just social engagement for brands, according to new data from consumer intelligence research platform CivicScience. In fact, 22 percent of respondents said they had...
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