Brands Create Interactive Print Advertisements
[Design]
2018/05/22 09:07
When it comes to advertising, digital isn’t necessarily supreme. Young consumers also respond well to brands that engage them via offline experiences and even through analog mediums, including print magazines. Brands are reflecting the latter by releasing print advertisements with interactive components, from scents and sounds to fold-out items.Ikea Ikea is addressing society’s recent focus o...
(PDF) Mckinsey - China’s Fast Climb Up The Value Chain
[Business]
2018/05/22 09:06
From high-tech unicorns to specialty chemicals, the country’s economy is moving swiftly beyond its lower-margin roots.[click to enlarge]The Chinese are now the world’s most avid online purchasers of goods and services, which they are likely to pay for with a mobile device. The deepening digital ethos reflects a broader consumerization of the Chinese economy. These trends are creating fertile...
(PDF) Topical Skin Lotion to Detect Variety of Disease Biomarkers
[Tech]
2018/05/22 09:05
Scientists at the Nanyang Technological University in Singapore have developed a new way of utilizing nanotechnology to detect important biomarkers within the skin using what looks like a simple lotion.Their NanoFlares, which are spherical, programmable nano-scale balls of nucleic acid, have gold cores. These NanoFlares are able to penetrate the skin and meet up with biochemicals within. When t...
Attack of the Clones
[Business]
2018/05/22 09:04
The share price of Snapchat’s parent company Snap closed at $10.57, the lowest it’s been since the company went public with much fanfare in March 2017. It may be a coincidence, but it is certainly fitting that on the same day that Snap’s shares hit a new low, Facebook announced that Facebook Stories, one of many features it copied from Snapchat, now has 150 million daily active users. It has...
(Video) IF Design Award 2018 - Aurora Clock
[Design]
2018/05/22 09:03
Aurora Clock is more than just a clock, it’s a voice controlled device that redefines traditional wall clock. It functions not just to display time, it is also possible to connect this smart clock to other technology in your home.Designed by Bin Wu, Aurora Clock is designed with a circular retina OLED display. It means that you can easily customize the clock face to suit the style of your inte...
(PDF) The World's Most Chosen Consumer Brands - 17 Global FMCG Brands
[Business]
2018/05/20 09:10
Coca-Cola is the world’s most chosen consumer brand for the sixth year running according to the 2018 edition of Kantar Worldpanel’s Brand Footprint report. Sixteen other brands have been chosen more than one billion times in a year by consumers globally Key factsCoca-Cola remains the world’s most chosen brand—for the sixth year runningColgate is the second most chosen brand in the ranking a...
(Video) The Mountain Buggy BagRider Is a Suitcase That Doubles as a Stroller
[Product]
2018/05/20 09:09
It's either a genius parenting solution—or the makings of a toddler meltdown.Getting a baby through an airport can seem daunting at best, and like a laughable challenge in the seventh circle of hell at its worst (here's looking at you, LaGuardia). You have to bring a stroller, and a carrier (to actually get the baby through security), and a car seat (if you plan on getting in a taxi or Uber on...
(PDF) BCG - Why Carmakers Are Racing to Go Digital
[Business]
2018/05/20 09:08
Automobile manufacturers are hitting a wall of complexity that’s shifting efforts to modernize engineering departments into overdrive, pushing them to adopt digital technologies to streamline work, improve collaboration, and contain costs. New cars are essentially rolling computers, with up to 100 processors controlling systems large and small. It’s not uncommon for research and development f...
Blloc Is The Most Minimalist Full Feature Smartphone Ever Made
[Design]
2018/05/20 09:07
With a stunning slick body, a great 5.5 inch LCD display, a fingerprint sensor, dual cameras on the back, a headphone jack, and all the makings of a great phone, the Blloc is exactly that. A great phone, but it’s a different great phone. Designed purely around simplicity and sustainability, the Blloc is a phone made to embrace minimalism and longevity in every way possible… without compromisi...
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