TREND REPORTS
(PDF) PwC : Perspectives from The Global Entertainment & Media Outlook 2017–2021
[Business]
2017/07/10 10:25
Entertainment and media companies have been accustomed to competing and creating differentiation primarily based on two dimensions: content and distribution. Now they must focus more intensely on a third: user experience. And as user experience takes centre stage, companies must develop strategies that engage, grow, and monetise their most valuable customers.Download PDF Report : http://www.pwc...
(Video) This Former Google[X] Exec is Building a High-Tech Hat That Makes Telepathy Possible in 8 Years
[Tech]
2017/07/10 10:25
Imagine if telepathy were real. If, for example, you could transmit your thoughts to a computer or to another person just by thinking them. In just eight years it will be, says Openwater founder Mary Lou Jepsen, thanks to technology her company is working on.Jepsen is a former engineering executive at Facebook, Oculus, Google[x] (now called X) and Intel. She's also been a professor at MIT and i...
(Video) Amabrush Automatic Toothbrush Takes 10 Seconds to Clean Your Teeth
[Product]
2017/07/10 10:25
Amabrush is the a fully automatic toothbrush which brushes your teeth in 10 seconds. the flexible mouthpiece which has been in development for over three years vibrates every tooth clean with the simple click of a button. the toothbrush has built-in micro-channels that transport the toothpaste to your teeth. the mouthpiece is made of antibacterial silicone that kills 99.99% of all bacteria and...
Finding The Path to Growth with a View of the Total Consumer
[Consumer]
2017/07/10 10:25
Make no mistake about it: The fast-moving consumer goods (FMCG) and retail landscape is facing systemic change unlike anything in recent history. While the first quarter of the year kicked off with slowed growth, the recipe for selling hasn’t really changed: retailers need to find more customers and get them to load up bigger baskets while raising prices. Yet slowing U.S. population growth, fr...
(Video) KFC Made a Weird Animatronic Harland Sanders Robot to Take Your Drive-Thru Order
[Business]
2017/07/10 10:24
Wieden + Kennedy is back with another bot.Six weeks after unveiling an animatronic sea creature for Old Spice’s S.Q.U.I.D. campaign, W+K wants you to say hello to—and maybe eventually order some fried chicken from—H.A.R.L.A.N.D., an animatronic Colonel Sanders head that speaks in the voice of the Colonel and is designed to physically pop up and take your order at a KFC drive-thru.The announc...
This Startup is Building AI to Bet on Soccer Games
[Tech]
2017/07/10 10:24
Listen to Andreas Koukorinis, founder of UK sports betting company Stratagem, and you’d be forgiven for thinking that soccer games are some of the most predictable events on Earth. “They’re short duration, repeatable, with fixed rules,” Koukorinis tells The Verge. “So if you observe 100,000 games, there are patterns there you can take out.”The mission of Koukorinis’ company is simple: fi...
DFJ leads $8.5 million investment in Xealth’s digital prescription service
[Investing]
2017/07/10 10:24
Xealth, a health care startup that allows doctors to prescribe digital services like apps and devices, today announced a seed round of $8.5 million, led by DFJ.The company aggregates and filters a range of information in a care provider’s existing electronic medical record (EMR) workflow to determine what to prescribe patients. “We algorithmically surface the relevant digital service against...
(Infographic) The Remarkable Rise of Influencer Marketing
[Business]
2017/07/10 10:24
Influencer Marketing Hub recently conducted an online survey to help them understand how companies see the state of influencer marketing in 2017. The results are definitely optimistic, indicating that influencer marketing is truly mainstream, on an upwards trajectory as a preferred method of marketing. Here are the key results from their Influencer Marketing Hub 2017 Study, along with a few oth...
(PDF) BCG - Five Profiles That Explain China’s Consumer Economy
[Consumer]
2017/07/09 10:10
China’s overall economic growth is slowing, but the Chinese consumer economy is still massive in absolute terms and poised for increasing growth. The country will see nearly $2 trillion in new consumption by 2021—about 27% of the total consumption growth that will occur in major economies during that time.China thus represents one of the biggest opportunities for consumer companies in the wor...
Emerging Trends & Future Opportunities
■ 언론 보도 기사
(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표
(중앙일보) 트렌드버드, '2026년의 Annual Trend Report와 10대 이머징 트렌드' 발표
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