A great week for Saatchi & Saatchi Singapore, who won 4 Lions for their Thai Health Promotion Foundation campaign 'Portrait'.In Outdoor, One Gold campaign was awarded in Public Service, and one Gold campaign in Art Direction. The work also picked up a Silver Campaign in Photography.In Print & Publishing the work was awarded Bronze campaign. Publicis Communications Singapore CEO Lou de l...

Pedestrians, the most vulnerable users of road space, will now be more visible to drivers in the Netherlands with the inauguration of a new luminous pedestrian crossing this past November in Brummen, west of Amsterdam.Designed by the Dutch firm Lighted Zebra Crossing, and installed free of charge for the municipality, this crossing makes pedestrians more visible at night or during bad weather....

All 13,000 taxis in New York City could be replaced by a fleet of 3,000 ride-sharing cars if used exclusively for carpooling, according to research published today by MIT’s Computer Science and Artificial Intelligence Laboratory (CSAIL). Traffic is not just a nuisance for drivers: it’s also a public-health hazard and bad news for the economy.Transportation studies put the annual cost of conge...

Motiv Ring tracks activity, sleep and heart rate.A major shortcoming of fitness trackers is that they aren't always that fashionable. One startup is addressing the problem by making what is probably the smallest full-featured activity tracker we've seen yet. The Motiv Ring is exactly what it sounds like, a device to track your sleep, heart rate, steps and activities, all wrapped right around yo...

It’s a funny old thing, time. It can fly when you’re having fun; and drag when you’re not. We might think it’s universal, but it can mean different things to different people. For some, it’s an entirely rigid concept; for others, a loose guideline by which to plan your day. And how you perceive it can be a mark of either your culture or your character. “I’ll meet you at 6pm” probably me...

How Mobile Marketing Dynamics Are Shaping the Future of Retail.comScore in Journal of Advertising Research on How Mobile Marketing Dynamics Are Shaping the Future of RetailWith one out of every six discretionary retail dollars transacted online, digital should be a critical part of any retailer’s omnichannel strategy. What is less obvious is identifying digital’s influence beyond that one out...

Building glut outstrips demand, likely forcing landlords to slash rents, Rents are declining in cities across the U.S., and the sluggishness is expected to spread to market such as Nashville, Tenn., where Terra House is located. Landlords of upscale properties across the U.S. are bracing for rough conditions in 2017 that will likely force them to slash rents and offer deep concessions as a glut...

If artificial intelligence (AI) hadn’t hit the mainstream before, it did this year. Google chief executive Sundar Pichai came through with the best sound bite, saying that the world is going from being “mobile-first” to “AI-first.”Apple squished AI into the iPhone, and Google stuck it in the Pixel. Facebook brought it to the News Feed, and Microsoft put it in Word. Samsung bought AI startu...

The camera brand is spending about $12,000 a month on its program. Polaroid marketers nowadays do not get the kind of budget their forerunners did three decades ago when sales were in the billions of dollars, and it hasn't had an ad agency of record in years. Yet, tech is helping the legendary brand make creativity a winnable in-house game.About 18 months ago, the brand's parent company, C&...