TREND REPORTS
(Video) Orangina's Ingenious Upside-Down Can Forces You to Mix Up the Pulp
[Design]
2016/07/05 10:47
BETC's packaging solution to the beverage's unusual problem.Lots of Orangina's marketing is about shaking up bottles of the stuff—to mix up the pulp, which makes the carbonated citrus beverage taste better."An advertising guy told me there was a weakness, and we're going to make a strength out of this weakness by saying, 'The bottle needs to be shaken,' " Orangina's founder, Jean-Claude Beton,...
Fatal Tesla Self-Driving Car Crash Reminds Us That Robots Aren't Perfect
[Tech]
2016/07/05 10:46
On 7 May, a Tesla Model S was involved in a fatal accident in Florida. At the time of the accident, the vehicle was driving itself, using its Autopilot system. The system didn’t stop for a tractor-trailer attempting to turn across a divided highway, and the Tesla collided with the trailer. In a statement, Tesla Motors said this is the “first known fatality in just over 130 million miles [210...
If You're After Off-Grid Luxury, This Waterlovt Houseboat May Float Your Boat
[Design]
2016/07/05 10:46
The Waterlovt is described as "taking the concept of a houseboat to a whole new level". A new floating home combines the United Arab Emirates' (UAE's) penchant for the finer things in life with Dutch maritime engineering expertise. The Waterlovt is aimed at providing its owners with all the bells and whistles of a luxury apartment, the serenity and freedom of a waterborne lifestyle and the auto...
Euro 2016 Foes Spread the Love, Not HIV, in Risqué French AIDS Awareness Ads
[Business]
2016/07/05 10:45
TBWA\Paris' latest campaign for AIDES, the HIV and AIDS awareness group, features naked fans painted to represent the flags of their countries, appearing in pairs and post-coitus—which we know, because paint smears, as Germany and Sweden so artfully demonstrate below: The campaign, labeled "Make Love, Not War" and photographed by Eric Traoré, has a two-pronged message—to remind people to pro...
MIT's Swarm Chip Architecture Boosts Multi-Core CPUs
[Tech]
2016/07/05 10:45
New chip design makes parallel programs run many times faster and requires one-tenth the code.Computer chips have stopped getting faster. For the past 10 years, chips’ performance improvements have come from the addition of processing units known as cores.In theory, a program on a 64-core machine would be 64 times as fast as it would be on a single-core machine. But it rarely works out that wa...
Smart Tech for Mommies and Daddies To-Be - Thread
[Design]
2016/07/05 10:45
Being pregnant can be overwhelming and even scary… but knowledge is power when it comes to taking care of baby! That’s the idea behind Thread, a smart system of devices that aim to connect and educate parents in the prenatal stages.The first of 3 devices is wearable tech in the form of a health sensor that analyzes the fetus sleeping state and even emotions based on movement. These metrics ca...
(Infographic) How To Choose The Best Colors For Your Logo
[Design]
2016/07/05 10:45
If you’re at a loss as to what colors to use in your new logo, perhaps this visual guide by Free Logo Services will help in your decision-making. The infographic breaks down what different colors mean, major brands that are associated with these hues, color preferences by gender and design tips should you wish to combine colors. Click on the infographic to view the enlarged version. For more i...
(Patent) Toyota has a Patent for a Rear-Engined Flying Car with A Shapeshifting Body
[Tech]
2016/07/04 11:36
Sure, we give Toyota a lot of crap for building wildly successful, reliable and boring appliance-cars, but somewhere deep in their organization is a loon with a dream of building insane flying cars. I’m pretty sure this is the case, because this is not the first flying-car patent to come from Toyota’s secretive Kook Division. We even know at least one of the names in Toyota’s Bonkers Flying...
(Infographic) The Merging Worlds of Technology and Cars
[Business]
2016/07/04 11:36
The line between the technology and automotive industries is blurring. The rise of rideshare companies such as Uber and Lyft means that transportation is being tied ever more closely to your cell phone, while autonomous driving technology is turning your car into a computer. But these developments are expensive: Carmakers’ R&D budgets jumped 61 percent, to $137 billion from 2010 to 2014.Fi...
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