TREND REPORTS
(Video) WellPath Integrates With 23andMe, Fitbit To Customize Your Daily Supplements
[Business]
2015/08/24 13:27
WellPath, a company that puts together customized packages of monthly nutritional supplements tailored to your specific body, has today announced integrations with 23andMe and Fitbit to get even more granular with the way that suggest products.Originally, WellPath asked for users to complete a 30-question survey as part of the sign-up process. Using their answers, WellPath would craft the perfe...
Teens Spend 2X More Time With Mobile Than PCs Or TVs
[Consumer]
2015/08/24 13:27
American teens, (so-called “Millennial teens”) spend more than twice as much time per day with mobile devices than they do with conventional TV or desktop computers. That may be no surprise to anyone but it’s still sobering for marketers trying to reach this audience.That data comes from a broad new survey of 16 to 19 year olds by the Refuel agency (n=684) about their digital lives and attit...
Skin Cancer Checker App, SkinVision, Snags $3.4M To Move Beyond Moles
[Investing]
2015/08/24 13:26
Can an app warn you that you might have skin cancer? Digital health startup SkinVision is using smartphone tech and vision algorithms to allow consumers to track changes to their moles. Users of its iOS and Android apps, which have been downloaded some 200,000 times since launch back in 2011, take a photo of a mole and the app then performs a visual analysis, with the aim of identifying suspici...
The Polyera Wove Band is a Smartwatch with the First-Ever Bendable Digital Screen
[Product]
2015/08/24 13:26
Made out of Digital Fabric, Polyera Wove Band shows off an E-ink display that occupies 75 percent of its surface.The Polyera Wove Band is a smartwatch with the first-ever bendable digital screen destined for consumer use. But before your inner skeptic starts freaking out, let’s look at the technology first.Digital screens work through two layers. The frontplane displays the images while the ba...
Huawei's New Smartphone Has a 180-Degree Rotating Camera
[Product]
2015/08/24 13:26
The Chinese company unveiled the Honor 7i, which comes with a camera attached by a hinge. Huawei's newest smartphone has a rotating rear camera that can flip forward to take high quality selfie photos. The Chinese company unveiled in Beijing on Thursday the Honor 7i product, which comes with a Sony 13-megapixel camera attached by a hinge. The hinge lets the camera rotate at 180-degrees, allowin...
(PDF) When it Comes to Advertising, Sex Doesn’t Actually Sell
[Business]
2015/08/23 11:10
Sex may sell itself, but that doesn’t mean it sells everything. A new study suggests that while advertisements with sex may grab your attention, they’re not good at actually selling you stuff.In a meta-analysis of 53 experiments involving nearly 8,500 participants, researchers from Ohio State University examined the effectiveness of sex and violence in advertisements. To synthesize the data,...
Mercedes Benz - The Future Truck 2025
[Design]
2015/08/23 11:09
The Future Truck 2025 forecasts a less demanding long haul.Consumers have been watching news about driverless cars for a few years now, eagerly anticipating the road trip where everybody gets to stare out the windshield and watch the world go by. But no consumer has watched driverless tech as closely as shipping companies, for whom the arrival of a delivery truck with no driver will herald fund...
Global Smartphone Sales Growth Hit as Chinese Market Saturates
[Business]
2015/08/23 11:08
300 mn units sold in quarter; Samsung still top of the pile, but sees 4.3 percentage point decline in market share.Global smartphone sales saw a 13.5% growth in the three months ended June over a year-ago period, the slowest recorded growth rate since 2013, research firm Gartner Inc. said on Thursday.The drop in the growth rate was mainly due to declined sales in China. In the second quarter of...
Infant Breathing Smartphone Monitor Sartup Nabs $7M for Consumer Launch
[Investing]
2015/08/23 11:07
Owlet Baby Care has expanded its Series A round by $6 million. It also picked up another $1 million in a National Institutes of Health grant--to bring its fundraising total to $9.2 million. The startup will use that cash for a fall launch of its Owlet Baby Monitor that is intended to alert parents via smartphone if their baby stops breathing.The startup is walking a very fine line between consu...
