TREND REPORTS
(PDF) Email Is Dying Among Mobile’s Youngest Users
[Consumer]
2016/03/29 10:07
In case there was any doubt that messaging apps were the future of communication in the mobile-first era, a new study released this morning puts some solid numbers behind their traction – and their increasing dominance over email, among today’s youngest users. According to a report from App Annie, email is effectively dying among this crowd. Those aged 13 to 24 now spend more than 3.5 times o...
Becoming (Dis)Connected
[Business]
2016/03/29 10:07
BRANDS ENCOURAGE PEOPLE TO SEPARATE FROM THEIR SCREENSWith the ability to be constantly connected, most people find it challenging to ever be truly in-the-moment. With many unable to go even a few minutes without checking their devices, there’s much concern over a decline in emotional intelligence and in-person social skills. Brands are striving to help people become more present and relish th...
Nintendo and Sony’s Smartphone Game Conundrum, Charted
[Business]
2016/03/29 10:07
Nintendo and Sony were once gaming industry giants. Now they’re underdogs.A week ago, Nintendo broke with tradition and released its first-ever game for iPhone and Android smartphones. In Mitoomo, a user can create a character and assume its identity in a virtual world, chatting and play games with other characters, created by friends and strangers.The concept resembles games like The Sims or...
Can We Reinvent Online Advertising ?
[Consumer]
2016/03/29 10:07
The most successful businesses of our era are digital platforms promising exceptional user experiences. The gang of four – meaning Apple, Amazon, Facebook and Google – are a case in point. Look up the term "media content" on the internet and you'll find the word "experience" enshrined in the definition.But user experiences generate emotions that can be both positive and negative. That’s why...
The Top-Country Early-Adopters of The Internet of Things, Ranked
[Business]
2016/03/29 10:06
The internet is infiltrating all of our devices, from thermostats to stoves. Yet, the technology seems to be more popular in other countries than in the US.The Koreans, Danish, and Swiss have more things tethered to the internet, according to data from the Organization for Economic Cooperation and Development (OECD) and search engine Shodan.The Internet of Things (IoT) as an industry is still n...
Fresco Bottles
[Design]
2016/03/29 10:06
Fresco was one of the most important gastronomic openings 2015, three hand grosos industry: Fernando Trocca, Tato Giovanonni and Horacio Gallo. When we were told the project and saw who they were, we said: "woaaaa", how good it would be next to these people! And so, almost by magic, we won the account.In addition to designing the brand, a great website, we designed the packs and graphic design...
(PDF) Bain&Company - How Brands Can Prepare for European Retailing's Tectonic Shifts
[Business]
2016/03/28 11:10
Global consumer goods companies have been on a roll for the past 10 years. Fueled by dynamic expansion in developing markets, an M&A bonanza and relentless discipline in cutting costs, the industry’s operating margins have hovered over an impressive 13% for the past decade as consumer goods companies captured greater and greater share of the global retail and consumer products profit pool....
Is This 3D-Printed Under Armour Shoe a Sign of a New Manufacturing Era ?
[Product]
2016/03/28 11:09
Autodesk partners with the athletic apparel retailer to deliver the future of performance wear.3D printing has quickly risen to fame as a trendy method for crafting intricate design work in the past years. As an additive manufacturing device—a construction technique which involves layering onto preexisting levels of material as opposed to ‘sculpting’ a shape by trimming it down—engineers an...
Watchmakers Get Creative In Face of Smart Threat
[Business]
2016/03/28 11:07
Traditional watchmakers need to get smart about fending off new competitors from the tech industry.Gartner estimates that around 30 million smartwatches were sold globally in 2015, and sales will grow to 50 million this year, bringing in about $11.5 billion in revenue. By 2020, the smartwatch industry is forecast to bring in $19 billion based on sales of 87 million devices.Contrast this with th...
Emerging Trends & Future Opportunities
■ 언론 보도 기사
(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표
(중앙일보) 트렌드버드, '2026년의 Annual Trend Report와 10대 이머징 트렌드' 발표
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