(Infographic) What Is a Chief Marketing Officer, Anyway ?
Companies are customizing the marketing department.As the way people shop and consume media conti...
"Marketing" Trends 32/1713
TREND DATABASE (30,000+ Innovations)
The Beauty and Fashion Brands That Won Coachella 2025
Buzzy brands Rhode and Revolve dominated the festival, according to an analysis of earned media v...
Google - 601 Real-World Gen AI Use Cases from The World's Leading O...
AI is here, AI is everywhere: Top companies, governments, researchers, and startups are already e...
(PDF) Deloitte Coffee Study : Forces Shaping The Market and Consume...
The coffee industry, and indeed coffee-drinking culture, are in the throes of major change. Based...
(PDF) BCG - It’s Time for Marketers to Move Beyond the Linear Funnel
Marketers must plan their media buys based on what truly drives influence, and they must lean int...
(M&A) Prada Group to Buy Versace for €1.25 Billion
Prada plans to invest an additional €250 million in relaunching Versace, which has struggled to...
Solve Intelligence Raises $12M to Bring AI to IP, Patent Workflows
A startup out of Delaware, Solve Intelligence, is using generative AI to speed up that work, beli...
(PDF) Mckinsey - Unlocking Profitable B2B Growth Through Gen AI
Gen AI can enhance profitable B2B sales growth. Seven use cases show how B2B leaders can maximize...
Pizza Hut Hijacks Hong Kong's Lunch Rush with Cheeky Pop-Up Store
Pizza Hut is hijacking the crazy lunch lines of Hong Kong with its new comical pop-up store to gi...
Authors Guild Launches “Human Authored” Certification to Preserve...
AI-generated books are flooding online marketplaces and increasingly look like, and sometimes eve...
Women’s Protein Appetite Shakes Up $100 Billion Nutrition Market
A blossoming wellness boom and growing uptake of slimming injections are opening a brand new oppo...
SignalFire Raises Over $1B as LPs Embrace Data-Driven Investing
Thirteen years ago, when Chris Farmer founded early-stage venture firm SignalFire with data analy...
Luxury Brands Must Inspire as Recession Risk Rises
Luxury brands are increasing their prices to offset rising tariffs. However, without enhancing th...
'The Ordinary Eggs' : New York Skincare Brand Selling Eggs
The Ordinary, a beauty and skincare brand, has started selling eggs at $3.37 per dozen in New Yor...
Google AI Search Shift Leaves Website Makers Feeling ‘Betrayed’
In the absence of clear answers from Google, creators have struggled to discern how much of their...
Papa Johns and Google Cloud Team Up to Deliver AI-Powered Pizza Exp...
Google Cloud will help elevate the Papa Johns customer experience by anticipating personal cravin...
Superfood Nation : China’s Wellness Shift
Country’s next wellness wave fuses ancient Traditional Chinese Medicine wisdom with modern super...
Survey Shows Just How Insanely Strong Amazon’s Brand is with Ameri...
A whopping 80% would consider purchasing from Amazon.When it comes to a brand’s place in the Ame...
How AI Is Already Changing Marketing
With an array of new AI tools on hand, fashion marketers need to balance automating rote tasks an...
Nature-Inspired Bird Food Packaging Concept Serves Up Creativity an...
Ever noticed how most packaging designs prioritize function over form? Traditional boxes focus on...
Meet The Startup That Makes Quitting Cigarettes, Vaping And Zyn Cool
New York-based Jones just raised $10 million to expand its nicotine lozenge company in the stodgy...
H&M is to Use AI to Create Digital "Twins" of 30 Models
The backlash against AI models has led to protective legislation for human models, though pro-tec...
(PDF) Deloitte - 2025 US Retail Industry Outlook
Since the COVID-19 pandemic, the retail industry has been moving into a digitized future, shiftin...
Bain - Personalization : AI for Retail Marketing Magic
Leading retailers are adopting AI-powered personalized marketing to better resonate with and win...
Snack Makers Are Removing Fake Colors From Processed Foods
PepsiCo designed a new spicy potato chip without using its signature—and artificially formulated...
(PDF) Dentsu - The Gen Z Effect : Shaping the Year of Impact 2025
Dentsu has launched its latest thought leadership report, The Gen Z Effect: Shaping the Year of I...
Top Quick Service Restaurant Brands Worldwide in 2024
In a rapidly evolving global market, quick-service restaurants (QSR) continue to thrive, adapting...
BCG - Are AI Agents The Future ?
From automating repetitive tasks to revolutionizing complex workflows, AI agents are redefining p...
The Murky, Expensive World of Longevity, Explained
In 2024, Equinox, a luxury gym chain, entered the growing longevity market with its high-priced "...
Ralph Lauren Can Make American Luxury Great Again
US premium brands are finally outperforming their European rivals. Their success has not come abo...
Bain - Goodbye Clicks, Hello AI : Zero-Click Search Redefines Marke...
As consumers rely more on AI-based search and summaries, how will brands adapt their strategies?M...
(PDF) Mckinsey - The State of AI : How Organizations are Rewiring t...
Organizations are beginning to create the structures and processes that lead to meaningful value...
