(Infographic) Which Brands Have the Most Followers on Social Media
In today’s economy, attention is power, influence, and profit. That’s why the world’s top bran...
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The Ordinary's New Pop-Up Exposes the Price of Celebrity Endorsemen...
“The Secret Ingredient” aims to educate consumers about what they’re really paying for when it...
(Infographic) AI Chatbots vs Search Engines : Who is Winning the Tr...
Are chatbots replacing traditional search engines? With the explosive rise of ChatGPT and AI chat...
(PDF) Bain - Commercial Excellence and Revenue Growth Agenda 2025
The B2B Growth Divide: What Sets Winners Apart. Industry leaders excel in AI and supporting techn...
IBM CEO Says AI Has Replaced Hundreds of Workers but Created New Pr...
The tech company promises higher total employment as it reinvests resources toward roles like sof...
Starface x Heaven by Marc Jacobs Collaborate on Tattoo-Inspired Pim...
Starface, the skin care brand that has gone viral on social media for their blemish-fighting patc...
(PDF) Mckinsey - How CEOs Can Outcompete by Building New B2C Busine...
Companies across sectors are looking for new growth beyond their cores. Three consumer-focused st...
Bain - Marketing’s New Middleman : AI Agents
From discovery to decision, large language models are starting to gatekeep the marketing funnel,...
(PDF) BCG - IT Spending Pulse : AI Agents and GenAI Reshape Prior...
As artificial intelligence evolves, IT budgets are keeping pace, with companies ratcheting up inv...
(PDF) IAB/PwC Internet Advertising Revenue Report : Full Year 2024
The IAB Internet Advertising Revenue Report for 2024, conducted by PwC, shows that the U.S. digit...
Bain - Humanoid Robots at Work : What Executives Need to Know
The convergence of AI, cost, and dexterity is putting humanoid robots on a fast track to adoption...
New Iris Campaign Pokes Fun at Outdated Online Human Tests
Global creative network Iris Worldwide has unveiled a major new international brand campaign for...
(Paper) The Shifting Influence : Comparing AI Tools and Human Influ...
This study investigates the evolving role of artificial intelligence (AI) in consumer decision-ma...
(Video) IKEA Celebrates Furniture’s Role in Toddlers’ First Steps
IKEA is tugging at heartstrings with its latest campaign, Supporting First Steps, a warm, nostalg...
Gartner - Build, Buy or Blend ? Deploying AI in Your Organization
Implement the best AI strategy for your specific needs — and know that some combination of sourc...
(Infographic) What Is a Chief Marketing Officer, Anyway ?
Companies are customizing the marketing department.As the way people shop and consume media conti...
The Beauty and Fashion Brands That Won Coachella 2025
Buzzy brands Rhode and Revolve dominated the festival, according to an analysis of earned media v...
Google - 601 Real-World Gen AI Use Cases from The World's Leading O...
AI is here, AI is everywhere: Top companies, governments, researchers, and startups are already e...
(PDF) Deloitte Coffee Study : Forces Shaping The Market and Consume...
The coffee industry, and indeed coffee-drinking culture, are in the throes of major change. Based...
(PDF) BCG - It’s Time for Marketers to Move Beyond the Linear Funnel
Marketers must plan their media buys based on what truly drives influence, and they must lean int...
(M&A) Prada Group to Buy Versace for €1.25 Billion
Prada plans to invest an additional €250 million in relaunching Versace, which has struggled to...
Solve Intelligence Raises $12M to Bring AI to IP, Patent Workflows
A startup out of Delaware, Solve Intelligence, is using generative AI to speed up that work, beli...
(PDF) Mckinsey - Unlocking Profitable B2B Growth Through Gen AI
Gen AI can enhance profitable B2B sales growth. Seven use cases show how B2B leaders can maximize...
Pizza Hut Hijacks Hong Kong's Lunch Rush with Cheeky Pop-Up Store
Pizza Hut is hijacking the crazy lunch lines of Hong Kong with its new comical pop-up store to gi...
Authors Guild Launches “Human Authored” Certification to Preserve...
AI-generated books are flooding online marketplaces and increasingly look like, and sometimes eve...
Women’s Protein Appetite Shakes Up $100 Billion Nutrition Market
A blossoming wellness boom and growing uptake of slimming injections are opening a brand new oppo...
SignalFire Raises Over $1B as LPs Embrace Data-Driven Investing
Thirteen years ago, when Chris Farmer founded early-stage venture firm SignalFire with data analy...
Luxury Brands Must Inspire as Recession Risk Rises
Luxury brands are increasing their prices to offset rising tariffs. However, without enhancing th...
'The Ordinary Eggs' : New York Skincare Brand Selling Eggs
The Ordinary, a beauty and skincare brand, has started selling eggs at $3.37 per dozen in New Yor...
Google AI Search Shift Leaves Website Makers Feeling ‘Betrayed’
In the absence of clear answers from Google, creators have struggled to discern how much of their...
Papa Johns and Google Cloud Team Up to Deliver AI-Powered Pizza Exp...
Google Cloud will help elevate the Papa Johns customer experience by anticipating personal cravin...
Superfood Nation : China’s Wellness Shift
Country’s next wellness wave fuses ancient Traditional Chinese Medicine wisdom with modern super...
