China’s Crackdowns Could Make Luxury Marketing a Lot More Boring i...
Beijing's increasingly heavy hand may curtail creative luxury marketing efforts in the year ahead...
"Marketing" Trends 32/1713
TREND DATABASE (30,000+ Innovations)
(M&A) Intuit to Buy Mailchimp for $12 Billion
Intuit confirmed persistent rumors that it was in the process of buying Mailchimp, detailing a $1...
(Video) Roblox Opens a Metaverse Playground 'Vans World' for Vans S...
Roblox announced the launch of Vans World, an interactive Vans skateboarding metaverse playground...
(Video) Cashierless Checkout Company Zippin Raises $30M
The cashierless technology shift continues apace with today’s news that Zippin has raised $30 mi...
Venture Capitalists Bet Big On Luxury
Even before COVID-19, VC funds were betting on the personal luxury goods market. But its resilien...
(PDF) Mckinsey - How Automakers Can Succeed in a Post-Pandemic China
A new McKinsey survey shows that Chinese consumers have drastically changed their vehicle prefere...
Mushroom-Based Meat Alternative Startup Fable Food Raises $6.5M AUD
Sydney, Australia-based Fable Food is the latest plant-based food startup to announce funding. Th...
Mobile Games on Track to Surpass $120B in 2021
Mobile games are on track to surpass $120 billion in spending in 2021, growing 20% over $100 bill...
(Video) BeingAI Unveils Human-like AI Character Named Zbee
BeingAI is creating virtual beings with artificial intelligence. And its first AI being is a virt...
(PDF) Mckinsey - 5-Star Growth : Using Online Ratings to Design Bet...
New research shows that small changes in star ratings can drive explosive growth for products—on...
Where Make-Up Routines Take the Longest
Known for their effortless chic, the French need the least time for their everyday make-up routin...
McDonald’s Urges Drivers To Keep ‘Eyes On The Fries’ In Road Saf...
You can always count on a McDonald’s to fix your hunger at every corner, but did you know its fr...
Crypto Fashion : Why People Pay Real Money for Virtual Clothes
People care what their avatars are wearing.When the virtual world Decentraland said in June users...
How Retailers Use Co-Branded Credit Cards to Drive Loyalty as Shopp...
Retail loyalty programs—the most prevalent type in consumers’ wallets—help brands develop last...
TikTok Overtakes Facebook as World's Most Downloaded App
China's TikTok was the most downloaded social media app in 2020 -- ahead of Facebook and three ot...
Plant-Based Fish Is Rattling the Multibillion-Dollar Seafood Industry
Beyond and Impossible showed the potential for plant-based proteins. Now tomatoes are coming for...
As Coca-Cola Auctions Its First NFT, More Brands Are Entering The M...
Coca-Cola is harnessing its history of collectibles with a first NFT as marketers continue experi...
(Infographic) Everything You Need to Know About TikTok as a Business
Here is a useful infographic that we have designed that provides lots of information for business...
(PDF) Mckinsey - Hainan’s $40 Billion Prize : The New Battleground...
This popular vacation destination is likely to capture a growing share of Chinese luxury spending...
Little Spoon Scoops Up $44M to Grow Its Children’s Nutrition Deliv...
The quest to disrupt the traditional baby food aisle continues as more of today’s parents seek o...
(PDF) Mckinsey - 5 Areas of Growth for Digital Marketing in ASEAN
With growth increasingly hard to achieve, Southeast Asian companies must make decisive moves in f...
“Food Crayon” Lets You Playfully Garnish Your Dishes with Ingredi...
Instead of sprinkling fresh herbs or grating parmesan shavings over your food, these flavor-packe...
(PDF) BCG - The Rise of the Next Generation of Medtech “Milkmen”
How would you react if you found out that your main competitor had discovered a new commercial mo...
Bill Gates Invested in Blues Wireless Announces for Cellular Wirele...
Blues Wireless, a leading provider of embedded cellular solutions, today announced $22 million in...
SK-II Launches Olympic-Standard AR Battle for Female Empowerment
VS Obsession, part of SK-II’s latest “Change Destiny” film series, features Chinese Olympic sw...
Nike's Direct-to-Consumer Strategy is Starting to Pay Off
Just do it, direct. Nike's direct-to-consumer strategy is starting to pay off — big time.This we...
(Video) Heineken B.O.T. Self-Driving Beer Delivery Robot
Who wouldn't want to be shadowed by a beer-toting robot?It currently is a day of the week—which...
How PepsiCo Uses AI to Create Products Consumers Don’t Know They Want
If you imagine how a food and beverage company creates new offerings, your mind likely fills with...
(M&A) Unilever to Acquire DTC Skincare Brand Paula's Choice
Unilever today announced it has signed an agreement to acquire leading digital-led skin care bran...
A Wind Turbine That Fits In Your Backpack - Shine
Shine Turbine is a wind-powered portable device charger.A modern problem of the off-grid and outd...
Mobile Gaming Downloads Rose 30% in Q1 2021 and Spending Was Up 40%
Mobile gaming downloads and spending grew in the first quarter. That’s because gaming habits for...
How Shiseido Cornered China’s Skincare Market
Shiseido’s sales in China jumped to $600 million in Q1 2021 — trailing just behind the $687 mil...
