(PDF) BCG - Consumers Want Privacy. Marketers Can Deliver.
With a privacy-first approach to data-driven marketing, companies can build trust with consumers...
With a privacy-first approach to data-driven marketing, companies can build trust with consumers...
Product profitability is an equation of cost, price and demand — and, crucially, where the produ...
Two Israeli companies, Click-ins and Spinframe, are making strides with technologies that don’t...
Skier Eileen Gu is such a unique talent, many believe she’ll become the “savior” of the scanda...
From Meesho to Bolt to Noom, the latest retail & consumer companies to hit $1B+ valuations re...
The survey data presented in this report was collected from 1,000 users based in the US who submi...
The metaverse was undoubtedly one of 2021’s top tech buzzwords. With many of the world’s bigges...
Gen Z and Millennials increasingly willing to buy directly from brands, bypassing traditional ret...
The technology hasn't lived up to expectations. But a new round of funding and an ambitious plan...
Augmented reality (AR) has proven itself over the past two years to be a go-to solution for insti...
Working remotely has become the norm for a lot of desk-based employees, and there have been a num...
In 2019, a team of researchers published a meta-review of studies claiming a person’s emotion ca...
In the midst of what’s been coined the “Great Resignation,” the ongoing trend of employees vol...
Market to Remain Healthy Even as Slowing U.S. PC Market Signals the End of Pandemic-Driven Growth...
Hey Tea received a $500 million cash injection last summer from investors like Tencent.2022 begin...
Disney is one step closer to creating its own theme-park metaverse. The entertainment company was...
As Pepsi prepares for its eleventh year as the title sponsor of the Super Bowl Halftime Show, the...
It's a new year, and online culture has shifted significantly over the last 24 months. Have you c...
Starting in Canada, the AB InBev brand takes aim at the burgeoning zero alcohol market. Corona is...
After years of sweeping the market, the once-powerful Korean Wave is increasingly becoming a ripp...
Why do beauty brands and luxury fashion labels adopt different early access tactics in China? One...
Critics of non-fungible tokens say they are symptomatic of unsustainable digital gold rush.[Artwo...
While this is the norm right now, in a few years time, these supply chain snags and shipping dead...
As the silver tsunami crests, marketers must learn how to speak to a more active and tech-savvy c...
Brand advertisers have a lot to consider as they plan their strategies and navigate the increasin...
Non-fungible tokens have applications beyond selling funky JPEGs and in-game items. Here’s what...
As the demand for personalized marketing grows, AI is becoming a critical tool in enterprises’ t...
According to eMarketer’s forecast, US direct-to-consumer (D2C) ecommerce sales will reach $151.2...
SendOwl, a platform used to sell and deliver digital products, has raised $4.5 million in seed fu...
A DTC channel that adds to total growth allows a company to collect valuable consumer data, perso...
JDDJ & Perfect Diary Offer One-Hour Delivery Services for Customers.Dada Group (Nasdaq: DADA)...
Fold is launching an augmented reality experience where players can earn Bitcoin in a kind of aug...