‘Passion Travel’ Is the Future
Thrillist surveyed 2,000 people, focusing on Gen Z, to better understand the state of travel toda...
"millennial" Trends 32/590
TREND DATABASE (30,000+ Innovations)
BMW Motorrad x Vagabund Electric Bike has Integrated Umbrella and S...
BMW Motorrad Austria has joined forces with design studio VAGABUND to create a custom CE 02 ePark...
BCG - The Six Types of Medical Aesthetics Consumers
The cost of living is rising in many developed markets, but there is one area where consumers are...
Gen Z Gamer Study : Spending Habits, Creators, Bitcoin Rewards
ZBD surveyed 2,000 U.S. gamers aged 18-25 on the gaming habits, attitude towards creators and ope...
The Alcoholic Beverage Industry is Leaning Into AI in More Ways Tha...
From flavor innovation to planning for disruptive weather events, booze brands are getting tipsy...
30% of Gen Z Consumers Shop by Voice Every Week
Voice technology is revolutionizing the way consumers shop, with a significant portion of the glo...
Nearly 80% of Americans Say Fast Food Is Now a Luxury Because It’s...
Thanks to rising prices, most Americans now see fast food as a luxury and are eating it less ofte...
(PDF) Deloitte - An Update on Consumer Sentiment in Asia-Pacific
McKinsey’s latest ConsumerWise Survey finds consumers in the region reacting differently to ongo...
How Affluent Chinese Women are Shaping the Future of Luxury Travel
The new generation of wealthy female travelers in China now seeks far more than shopping or selfi...
Amazon at 30 : All Grown Up
30 years ago, on July 5, 1994, Jeff Bezos founded a company called Cadabra, Inc. While that may n...
The Internet is Drowning in Trendy Suitcases, And Millennials Can’...
Away, July, Antler, Monos. There’s never been more choice when it comes to buying luggage. Is th...
The Most Popular Travel Portals in the U.S.
In the pre-internet days, travel agencies used to be the prime avenue to book flights, hotel stay...
Ready-to-drink Cocktails Are a Hit with Millennials and Gen Z
With alcohol sales flat, companies from Suntory to Diageo are investing heavily in flavor innovat...
(PDF) Mckinsey - State of the Consumer 2024 : What’s Now and What...
Amid massive shifts in the consumer landscape, companies can’t afford to rely on yesterday’s co...
(PDF) Deloitte - 2024 Gen Z and Millennial Survey
2024 Gen Z and Millennial Survey: Living and working with purpose in a transforming world.The 13t...
Most Trusted Brands 2024
Gen Z and millennials have very different ideas about what makes a brand ‘trustworthy’. TikTok,...
Is Luxury Missing Out on China’s Cycling Boom ?
Gen Z is continuing China’s historic cycling craze with premium styling inspiration on Xiaohongs...
(PDF) BCG - How Can US Brands Reach Gen Z ?
New BCG research reveals a number of characteristics that US retailers and brands should know abo...
(PDF) What Consumers Want from Influencer Marketing
A new research report on influencer marketing published by analytics company. Sprout Social revea...
Generation Z is Unprecedentedly Rich
Millennials were poorer at this stage in their lives. So were baby-boomers.Generation z is taking...
34% of Gen Z Consumers Say Splurging Contributes to Financial Distress
The title of PYMNTS Intelligence’s new report, “Why 60% of Gen Z’s Live Paycheck to Paycheck”...
(PDF) Mckinsey - Where is Customer Care in 2024 ?
Gen Z consumers are picking up the phone, boomers are using digital chat, and AI technologies are...
(Infographic) America’s Most Popular Beers, by Generation
In this graphic we’ve visualized the most popular beers for each U.S. generation as of Q4 2023,...
(PDF) Deloitte’s 2024 Digital Media Trends
As streaming, social, and gaming converge, companies should consider comprehensive strategies to...
(PDF) Knight Frank - The 2024 Wealth Report
World's ultra-wealthy population to rise by 28% in five years. The US and Middle East will drive...
Generation Gaps : People Don't Identify with The Generation They Be...
Debates on the differences between the generations have arguably never been louder, with the age...
(PDF) BoF - How to Turn Data Into Meaningful Customer Connections
Before fashion businesses can put artificial intelligence to work or target the right shoppers on...
(PDF) The Most Critical Consumer Trends for 2024
Here are some things to know about consumers in 2024: 63% have a negative outlook about the state...
Hermès, Chanel, LV Hike Prices in China Despite Economic Headwinds
Luxury brands are strategically raising their prices in China amid slowing economic growth. But w...
Young People More Likely to Buy Brands Backed by Famous People
Celebrities and influencers create a "coolness" halo effect with Gen Z and millennial consumers,...
(PDF) Mckinsey - The Trends Defining The $1.8 Trillion Global Welln...
Our latest Future of Wellness survey finds that consumers are taking greater control over their h...
(Infographic) How to Reach Financial Happiness
Many Americans believe that you need $1.2 million to reach financial happiness. So, it follows th...
