TREND REPORTS
What Are the Biggest Perceived Dangers of AI ?
[Business]
2024/04/25 09:08
As with every technological advancement, generative artificial intelligence tools like OpenAI's ChatGPT, image generator Midjourney or Claude, the chatbot created by AI startup Anthropic, are used for productivity and creation as well as increasingly for scams and abuse. Among this new wave of malicious content, deepfakes are especially noteworthy. These artificially generated audiovisual conte...
This Drone Referee Hovers Above The Football and Players, Serving as an Airborne VAR
[Design]
2024/04/25 09:07
The most beautiful game, football, is a team sport. But in realism – at the world stage – the game is not limited to the field and teams. Passionate fans and their diehard enthusiasm for clubs and players take the game far and beyond, into the people’s home and their hearts. Despite the love and admiration for football, one wrong on-field decision can leave players behaving irrationally and...
Luxury Brands Take a Bite of China’s Bakery Boom
[Business]
2024/04/25 09:06
From China’s ‘guochao’-fueled coffee craze to the mainland’s current bakery boom, is the quickest way to local consumer's hearts through their stomachs?To celebrate the launch of its MK denim bag collection in Shanghai, American house Michael Kors eschewed the typical evening cocktails in lieu of something a little more wholesome.Cue a denim-clad patisserie created in collaboration with edg...
(PDF) Mckinsey - How Fashion Can Afford and Accelerate Decarbonization
[Business]
2024/04/25 09:05
Translating fashion’s decarbonization commitments into action has proved difficult. A new McKinsey analysis outlines what the industry can do to reach its targets.Fashion brands, big and small, have made ambitious, public commitments to creating more sustainable apparel by 2030. But keeping pace with their decarbonization commitments has been a challenge across the industry.About two-thirds of...
Survey Finds Generative AI Proving Major Threat to The Work of Translators
[Consumer]
2024/04/25 09:04
While AI tools have been used by some translators to support their work, three-quarters of those surveyed believe the emerging technology will negatively impact their future incomeMore than a third of translators have lost work due to generative AI, a survey by the Society of Authors (SoA) has found. More than four in 10 translators said that their income has decreased because of generative AI,...
With Easel, ex-Snap Researchers are Building The Next-Generation Bitmoji Thanks to AI
[Business]
2024/04/25 09:03
Easel is a new startup that sits at the intersection of the generative AI and social trends, founded by two former employees at Snap. The company has been working on an app that lets you create images of yourself and your friends doing cool things directly from your favorite iMessage conversations.There’s a reason why I mentioned that the co-founders previously worked at Snap before founding E...
(PDF) Capgemini - Generative AI and The Evolving Role of Marketing : A CMO’s Playbook
[Business]
2024/04/24 09:10
Building on our initial report in the CMO playbook series, we release this second installment in the Capgemini Research Institute’s CMO playbook series, Generative AI and the evolving role of marketing: A CMO’s playbook.This edition delves into the unprecedented growth and the myriad opportunities that generative AI brings to the field of marketing.In a remarkably short time, generative AI ha...
(Video) AI Scientists Create Humanoid Robot That 'Thinks' Its Way Through Tasks - MenteeBot
[Product]
2024/04/24 09:09
The MenteeBot prototype responds to voice commands and can pick up and carry a range of objects to complete household tasks using real-time 'cognitive maps.'Tech startup Mentee Robotics has unveiled a prototype of its flagship robot that can listen to voice commands to complete a range of different tasks.The MenteeBot uses large language AI models (LLMs) to "think" through tasks from start to f...
Adidas Found Its Next Samba. Watch Out, Nike.
[Business]
2024/04/24 09:08
The company is following its well-worn playbook. But it shouldn’t become over-reliant on one signature style.Adidas AG is Samba-ing all the way to the top.The popularity of its retro sneakers, as well as its Gazelle, Campus and Handball Spezial shoes, was the main driver of last week’s upgrade to forecasts for full-year operating profit to about €700 million ($745.4 million) from €500 milli...
Emerging Trends & Future Opportunities
■ 언론 보도 기사
(매일경제) 글로벌 트렌드 센싱 서비스 트렌드버드, 2026년의 비즈니스 판도를 바꿀 10대 이머징 트렌드 발표
(중앙일보) 트렌드버드, '2026년의 Annual Trend Report와 10대 이머징 트렌드' 발표
( Trendbird Premium Membership 서비스에 관심있으신 기업/기관 담당자분들께서는 service@trendbird.biz로 본인이 소속된 조직명과 부서명, 직책 및 연락처를 기입하신 후 이메일을 보내주시면, Trendbird Premium Membership 서비스 소개 자료를 발송해 드리도록 하겠습니다.)
