(Infographic) Why Advertisers Are Forking Over Big Bucks for Custom...
14 brands have purchased them in 5 weeks.A sponsored lens takes an average of six weeks to create...
"Marketing" Trends 32/1713
TREND DATABASE (30,000+ Innovations)
Pokemon Go Mania Is Here — This Is What It Means For Location-Base...
Niantic's augmented reality game is the ultimate online-to-offline experience. And malls appear t...
Nanotech "Tattoo" Can Map Emotions and Monitor Muscle Activity
Novel skin electrode is comfortable and has endless commercial and medical applications, says TAU...
New Digital Tools and Initiatives Gamify Running
New apps enhance one’s runner’s high through tools that do everything from create GPS art to pl...
How the ‘Bralette’ Has Upended Victoria’s Secret
Retailer promotes bras without padding as it responds to athleisure trend, slowing growth in core...
One of Facebook's Most Important Sources of Revenue is Exploding
When app developers want to advertise to gain new users, they usually turn to Facebook. In fact,...
(Video) Orangina's Ingenious Upside-Down Can Forces You to Mix Up t...
BETC's packaging solution to the beverage's unusual problem.Lots of Orangina's marketing is about...
(PDF) Mckinsey - The Evolution of Social Technologies
Leading companies have passed through three distinct phases of organizational usage. What should...
Snapchat : How Brands Reach Millennials
A year after opening itself up for business, messaging app shows its marketing potential. Sponsor...
Android Pay Most Used Payment App, Security Fears Holding Adoption...
Survey found that P2P payments were growing faster than in-store mobile payments, driven by Mille...
This Agency Says It Just Invented the World's Perfect Beer Glass
Coors Light may have its double-vented wide-mouth cans and its two-stage activation bottles, but...
(Infographic) What Music Festivalgoers Are Buying, Posting and Sharing
Summertime is here and more people are getting outdoors, especially for large music festivals. Bu...
Helpshift Raises $23M to Automate Customer Support with Chatbots
Helpshift has made it easy for companies to deal with millions of customer support engagements on...
Marketing Perfumes by the Batch - Bottega Veneta
Perfumers want your signature scent to be a mix of fragrances that can run $295 each.The thing ab...
(PDF) Mckinsey - Why Customer Analytics Matter
Although survey respondents say the value of customer analytics is declining, our findings show t...
U.S. Track Cycling Team Training for Rio Olympics with Smart Sungla...
U.S. track cyclists training for the 2016 Olympic Games are equipped with a new high-tech wearabl...
(Infographic) 72 Startups Transforming Bricks and Mortar Retail
Companies are using technologies like wearables, augmented reality, and beacons to bridge the gap...
Gaming Gone Global : Keeping Tabs on Worldwide Trends
It’s now 2016, and gaming has firmly moved out of the basement and into the living room–and bey...
Virtual Reality for Good
INCREASINGLY, VIRTUAL REALITY TECHNOLOGY IS BEING USED TO ADDRESS SOCIAL AND GLOBAL ISSUESVirtual...
(Video) Snickers 'Hungerithm' Sets the Candy's In-Store Price Based...
Snickers has dreamed up one of the cooler online/offline advertising-meets-point-of-sale hybrid c...
(Video) Allurion Raises $6M to Back Ingestible Weight-Loss Balloon
The market for intragastric balloons to enable weight loss is just getting started in the U.S. af...
Coca-Cola Uses Snackable Mobile Content for Refreshing Marketing Ap...
A Coca-Cola executive at the MMA Mobile Marketing Leadership Forum discussed the marketer’s emph...
Understanding the Impact of Category Shopping Fundamentals
There’s no mistaking the impact that digitalization and personalization trends are having on the...
(Infographic) Here's How Gen Z Girls Prefer to Shop and Socialize O...
In four years, people born since the mid-1990s will represent 40 percent of the consumer market.M...
Tesla's “Bioweapon Defense Mode” Has a Ludicrous Name But is a Wo...
Elon Musk has a penchant for silly names, hence Ludicrous Mode and now Bioweapon Defense Mode as...
Is the Tech Bubble Popping ? Ping Pong Offers an Answer
Sales of tables rise and fall with the startups that love them. Ping-pong playing gets intense at...
(PDF) Bain - The Math, the Magic and the Customer
Today’s marketers plumb the depths of Big Data with advanced analytical toolsand seekto measure...
The Most Important Digital Skill for Tomorrow's CEOs
These days, it’s a rarity to find someone who’s not on Facebook … unless that someone happens...
(PDF) In Video Advertising, Is Longer Stronger ?
Video ad performance is increasing rapidly, and more advertisers are starting to realize the powe...
Startup Investors Hit the Brakes
Quarterly decline in venture-capital funding is largest since dot-com bust.Venture-capital invest...
(Infographic) AR/VR Investment Hits $1.7 Billion In Last 12 Months
Digi-Capital’s latest quarterly Augmented/Virtual Reality Report and Deals Database analyzed $1....
Goldman Sachs Leads a $30M Round for Persado’s AI-Based, Automated...
Sometime today you’re going to read a marketing message that was probably written by Persado‘s...
